Alco enters e-commerce era

ABILENE, Kan. — Alco this week began offering products for sale on its website. The company has launched an e-commerce site that will offer more than 10,000 items. Features of the site include "24/7" online shopping in a secure, searchable web environment, plus delivery to home or place of business.

Rich Wilson, president and CEO, commented, "ALCO Stores has built a loyal base of shoppers in towns across America with friendly service and exceptional values, and these customers can now satisfy more of their needs with the online convenience of Alcostores.com. In addition, we have begun reaching new shoppers who do not have access to our brick-and-mortar stores but who appreciate the quality and value that Alco now offers online. Our e-commerce store is an extension of ALCO's brand enabling shoppers to 'Shop Smart. Save Smart.' "

Wilson continued, "From a business standpoint, we expect this robust e-commerce presence to help us continue to grow top-line sales, build brand loyalty and spur additional trips to our Alco stores. Recent industry data indicates that retailers with highly developed ecommerce platforms generate as much as 5% of their total business online, so we see this as a growth driver."