Big brands to benefit from digital gifting deal

PORTLAND, Maine — CashStar, a leading digital gifting company, has partnered with celebrations site Punchbowl.com, which enables its consumers to embed eGift Cards in their digital greeting cards.

More than 250 brands leverage CashStar's on-demand B2C and B2B gifting technology and multi-channel marketing strategies. CashStar's clients include the Home Depot, Staples, Best Buy, Starbucks, Gap, Chili's Grill & Bar, Pottery Barn, QVC, Sephora, The Cheesecake Factory and Williams-Sonoma. Its partnership with Punchbowl.com will enable customers to use CashStar's API to access eGifts from its roster of leading retailers and leverages Punchbowl's best-in-class digital greeting cards.

"Our recent Last Minute Shopping Survey reflected that shoppers are struggling to remember and buy for everyone on their lists this holiday season. eGift Cards are a perfect and easy solution to help consumers reduce holiday stress and provide a gift that everyone enjoys," said David Stone, cofounder and CEO, CashStar. "CashStar's platform and API technology enables companies like Punchbowl to deliver a richer, more personalized eGift Card experience to consumers."

"CashStar's trusted relationship with retailers allows us to give consumers eGift Cards from brands they love," said Matt Douglas, CEO, Punchbowl. "As a result, we now offer modern, thoughtful gifts that our customers can send in minutes."