ChannelAdvisor to provide holiday e-commerce insights on webinar

RESEARCH TRIANGLE PARK, N.C. — Global e-commerce software provider ChannelAdvisor is hosting a webinar to help retailers prepare their e-commerce operations for the upcoming holiday season.

Hosted by ChannelAdvisor CEO Scot Wingo, the webinar, titled "The Top Ten Essential Holida To-Dos for Online Retailers," will offer retailers 10 must-dos in order to capitalize on increased online shopping during the holiday months.

“Though it’s only July, now is the time for retailers to finalize their e-commerce strategies in order to benefit this holiday season,” said Wingo. “Fourth quarter is critical for all retailers, and it’s important that their online products are visible to as many browsing shoppers as possible. Participating in programs such as Google Shopping or winning the Amazon Buy Box can be a game changer that time of the year, so our goal is to make sure retailers set up a solid e-commerce foundation now to capitalize on all opportunities during these vital months.”

In this presentation, Wingo will offer:

  •     2011 Holiday in review and expectations for 2012

  •     Highlights of what you need to know about Google Shopping

  •     What to expect from marketplaces this holiday season

  •     Social and mobile tips to get ahead

  •     Holiday dates and deadlines to remember

The webinar will take place Thursday, July 19 at 11:00 a.m. EDT. Click here to register.