Funky footwear brand strengthens sales and marketing teams
IRVINE, Calif. — Sanuk, a division of Deckers Outdoor Corporation, has made changes to its sales and marketing teams. The company has appointed Jeff Booth as its core national sales manager and Tommy Campagne as its core marketing manager.
"Jeff and Tommy are tremendous additions to the team. They both understand the Sanuk brand, its roots and its culture and both are excited to bring their fresh perspectives on board," said Jake Brandman, Sanuk president. "Their deep experience in the industry and proven track records in sales and marketing make them ideal fits for their respective roles, especially as we continue to grow our footprint in the channel. These hires reflect our longstanding commitment to the industry, from which our roots were planted."
Booth has more than two decades of experience in surfing and sales management and was most recently the men's national sales manager at Billabong, where he was responsible for driving sales and account relationships with the domestic sales team. Booth has previously held senior-level management positions with Quiksilver. Booth began his career at Oakley, as a sales representative for all surf shops in Southern California. He also competed as a professional surfer in the ASP World Tour for 9 seasons, topping out at World #4 in 1995.
Campagne's experience includes diverse areas in marketing. Most recently, he was the sponsorships and action sports marketing manager for Verizon Wireless. Campagne has cultivated surf, outdoor and action sports relationships and boasts a strong record of developing innovative programs to drive consumer awareness. He has built partnerships with the Hawaii Jr. Surf Team, Surf Publications and Donavon Frankenreiter and brings more than a decade of experience working closely with major sports organizations such as the NFL, NBA, MLB, NHL and X Games.
Sanuk is a global lifestyle brand known whose product franchises include its yoga mat sandal collection and its patented "Not-A-Shoe" Sidewalk Surfers. Artist and athlete brand ambassadors include surfer Matt Meola, snowboarder Jeremy Jones, rock climber Chris Sharma and musicians Donavon Frankenreiter and Lukas Nelson. Sanuk is distributed in more than 70 countries worldwide and is a member of the Deckers Outdoor Corporation.