GMA names VP industry affairs

WASHINGTON — The Grocery Manufacturers Association has named Elise Fennig as VP industry affairs.

“GMA’s Industry Affairs practice provides a unique value proposition to our members,” said president and CEO Pamela Bailey. “The addition of Elise Fennig strengthens the association’s ability to foster growth and value chain efficiency through greater collaboration among retailers, manufacturers and suppliers.  Based on her track record in industry relations, membership services and public affairs in the consumer packaged goods (CPG) industry, I know she will add tremendous value to GMA’s growth agenda.”

Fennig comes to GMA from the American Frozen Food Institute (AFFI), where she developed a strong reputation as a leader for her role managing the Institute’s public and industry affairs initiatives. She most recently served as VP member services at AFFI. In addition, Fennig served as executive director of the Frozen Food Foundation.

“I am thrilled to be joining the GMA team and to have the opportunity to continue serving America’s leading CPG companies,” said Fennig.  “The industry affairs group exists to identify and open pathways for growth and to facilitate industry collaboration, and I look forward to working with GMA staff and with retail and manufacturing leaders to advance this critically important mission.”

In her new position, Fennig will direct and manage GMA’s industry affairs initiatives and projects within the supply chain management and technology, sales and sales promotion and industry performance practice areas.  She will report to Sean McBride, senior vice president, communications and marketing, and will begin her new assignment on Oct. 1.

Fennig holds a Bachelor of Arts degree in Foreign Affairs and Spanish from the University of Virginia and a Master’s degree in Mass Communication from the University of Florida. She is also a graduate of the U.S. Chamber of Commerce’s Institute for Organization Management.