Home Depot springs an early Black Friday campaign

The Home Depot is bringing back its Spring Black Friday event, which it describes as a weekend of regional savings on hundreds.

The sales begin April 4.           

"We see increased traffic in our stores during the spring season as customers kick-off their home improvement projects," said Craig Menear, executive VP merchandising. "In a recovering housing market, we know our consumers are continuing to look for ways to affordably improve their homes.”

Like the traditional Black Friday that occurs the day after Thanksgiving to unofficially start the holiday shopping season, The Home Depot's Spring Black Friday marks the start of home improvement's busiest shopping season, spring, the company said.

The event puts emphasis on categories such as live goods and lawn care, outdoor power, eco-friendly gardening products, and patio and grills.