HSN to launch second channel

ST. PETERSBURG, Fla. HSN announced that it plans to launch a second 24-hour television shopping channel called HSN2, which will premiere on Aug. 1 on DISH Network.

"We are excited to launch HSN2 and provide our customers greater access to additional viewing and shopping options," said Mindy Grossman, CEO of HSN. "With different personalities, great brands and products airing simultaneously on each of our channels, customers will enjoy twice the entertainment, inspiration and discoveries."