HSN wants customers to 'like' its products
ST. PETERSBURG, Fla. — HSN announced that it has launched a new campaign inviting customers to determine what products are featured in its new specialty More to Like" online store, found at HSN.com/like. Products are determined based on "likes" on the HSN.com, HSN Mobile or HSN's Facebook page.
"Our HSN community has been active and vocal for more than 30 years," says Jill Braff, HSN's EVP digital commerce. "We are committed to expanding the two-way conversation that we have always had with our customers and this 'More to Like' campaign gives them the unique opportunity to directly influence the products that we offer them."