J.Crew expanding to Asia via partnership with Lane Crawford
NEW YORK — J.Crew is expanding into Asia through a partnership with Hong Kong-based specialty store operator Lane Crawford.
Beginning in October, a curated selection of the J.Crew autumn/winter 2012 women's ready-to-wear and shoes, men's apparel and accessory collections will be available at select Lane Crawford stores in Hong Kong and China. It is the first time J.Crew goods will be featured in a retail environment outside of North America.
The partnership will debut at the Lane Crawford in the IFC mall in Hong Kong and the Seasons Place store in Beijing, as well as on Lanecrawford.com.
"We always want to work with the 'best of the best,' and Lane Crawford was at the top of our fantasy list," J.Crew CEO Millard Drexler said. "When it comes to editing and presenting collections with a creative and elevated point of view, no one does it better. We are beyond excited to partner with Lane Crawford to help introduce J.Crew to Asia."