LeapFrog, Disney music partnership the right tune
EMERYVILLE, Calif. — LeapFrog Enterprises and Walt Disney Records have come together to bring Disney music to LeapFrog's learning platforms.
"Disney Princess: Fairy Tale Songs," "Jake and the Never Land Pirates," "Mickey Mouse Clubhouse," "Baby Einstein Lullaby Classics" and "They Might Be Giants' Here Come the ABCs" albums will be available for purchase starting early December. All the Disney hits will be featured in the "Music" section of the LeapFrog App Center for the LeapPad1 and LeapPad2 tablets, and video game systems Leapster Explorer and LeapsterGS.
"We are thrilled to offer music from the most recognized children's brand featuring favorite characters such as Mickey, Jake and Rapunzel," said Greg Ahearn, chief marketing officer at LeapFrog. "Music continues to be an underserved subject area in schools despite the fact that it can benefit many areas of children's development. Our team of learning experts worked with Disney to select age-appropriate music content that will provide children with hours of fun on our best-selling learning platforms."
The Walt Disney Records albums will be available for purchase (MSRP $10, for children 3 years and up) in the LeapFrog App Center beginning in December. The LeapFrog App Center can be accessed through the LeapFrog Connect Application for LeapPad1, LeapPad2 and LeapsterGS. LeapPad1 (MSRP $79.99, for children ages 4-9), LeapPad2 (MSRP $99.99, for children ages 3-9), Leapster Explorer (MSRP $69.99, for children ages 4-9) and LeapsterGS (MSRP $69.99, for children ages 4-9) are currently available at major retail locations and at www.leapfrog.com.