Macy's launches Fashion Week inspired exclusives
NEW YORK — Macy's exclusive new MADE Fashion Week for Impulse collection is now available at 150 Macy's stores and online at Macys.com. Inspired by New York's MADE Fashion Week initiative co-founded by Jenné Lombardo, Mazdack Rassi and Keith Baptista, MADE Fashion Week for Impulse combines fashion, music, art and pop culture, reflecting the unique street-style of today's tastemakers.
"Our new collection with Macy's is not only thrilling, but it's also a huge step for MADE," says MADE Co-Founder Jennè Lombardo. "With every purchase, consumers will be supporting designers who rely on MADE Fashion Week for runway shows and presentations each season in New York and Paris."
The MADE Fashion Week for Impulse collection is informed by the style of MADE's New York creative community. Developed to reflect each individual's unique perspective, the collection combines references ranging from "modern school boy" to "feminine grunge" to "graphics," empowering the wearer to mix and match aesthetics. The line features timeless pieces reimagined through the use of contemporary and of-the-moment prints, textures and patterns. MADE Fashion Week for Impulse offers Macy's customers wearable pieces that translate key trends of the season through silhouettes that include "perfect" tanks, skater skirts and classic outerwear, as well as new looks in pants, tops and dresses. The collection ranges in price from $39 to $139 and is available in Macy's stores and on macys.com tomorrow.
"The 'MADE Fashion Week for Impulse' collection offers Macy's customers an exciting, new opportunity to experience breaking fashion trends through the eyes of the style-setters and industry tastemakers at MADE," said Molly Langenstein, Macy's EVP and general merchandise manager, Millennial. "The collaboration with MADE Fashion Week reflects their vision of bringing emerging talent from fashion, music, art and multimedia into one connected experience, and provides a new way for Millennials to experiment with fashion through a unique experience that resonates with their lifestyle."