PRN to provide ad support for Meijer's in-store media network
SAN FRANCISCO and GRAND RAPIDS, Mich. Meijer announced that it has selected Premier Retail Networks to provide advertising sales and sales support services for the retailer’s in-store media network.
Under the multi-year ad sales agreement, PRN will provide Meijer with national and regional advertising sales representation and support for clients and advertising agencies across the country.
“Meijer gives us a great strategic addition to our existing ad sales footprint by providing advertisers and agencies with the ability to reach highly desirable consumers in the Midwest,” said Scott Karnedy, PRN chief sales officer. “Meijer is an innovator in the retail sector, and we’re very pleased they chose our teams to support their in-store network.”