Rewards program gets circular treatment

Target remains aggressive in its marketing efforts to educate shoppers about the 5% REDcard, and this week ran a spread ad in its weekly circular. The ad is compelling with  distinctive red dots in offset type calling out “5% off” and educating consumers about the program’s design in a way that can’t be matched by extensive in store signage dedicated to the program.

Rewards program gets circular treatment

Target remains aggressive in its marketing efforts to educate shoppers about the 5% REDcard, and this week ran a spread ad in its weekly circular. The ad is compelling with  distinctive red dots in offset type calling out “5% off” and educating consumers about the program’s design in a way that can’t be matched by extensive in store signage dedicated to the program.

Login or Register to post a comment.