Target wins "The Fray" for exclusive music
MINNEAPOLIS — Target scored another exclusive album deal, this time with The Fray. The company announced that it is partnering with The Fray on the release of the exclusive deluxe edition of their third album, “Scars and Stories.” The deluxe edition of “Scars and Stories” is available now for pre-order at Target.com and will be offered at Target stores nationwide beginning Feb. 7.
The Target deluxe edition of the album features four bonus tracks: an acoustic version of “Streets of Philadelphia,” and three live tracks: “The Fighter,” “You Found Me” and “How to Save a Life.”
“The Fray is a dynamic, unique rock band and the live sound of this album is really spectacular,” said John Butcher, VP entertainment for Target. “We are proud of this partnership, especially because it gives fans of The Fray exclusive live and acoustic tracks they can’t get anywhere else.”
The Fray was formed in 2002 by schoolmates Isaac Slade and Joe King in Denver. While the band's first single, "Over My Head (Cable Car),” became a top 10 hit in the United States, the band can likely attribute its popularity to being featured on the popular tv series, "Grey's Anatomy". The show has a way of bringing new artists into the mainstream, and it did so with The Fray's second single, “How to Save a Life.” The song brought the band worldwide fame and ranked as a top three single on the Billboard Hot 100 chart. The group broke through in 2005 with the debut of their double platinum album by the same name. The group's second self-titled album, released in 2009, debuted at number one on Billboard charts and was certified gold in the United States, Australia and Canada. It was also nominated for a Grammy Award for Best Pop Vocal Album in 2010.