Target gets Beyoncé exclusive
MINNEAPOLIS — Target announced that an exclusive version of Beyoncé fourth solo album '“4” is now available for pre-order at Target.com/Beyonce and will be offered at Target stores nationwide and online beginning June 28. A digital version of the deluxe edition is available at Target.com.
Target's version of the album includes three additional new songs from Beyoncé as well as three remixes and bonus video footage. The new tracks exclusive to Target are: “Lay Up Under Me,” “Schoolin’ Life” and “Dance For You.”
“Beyoncé’s fans are clamoring for her new album and Target is the only retailer giving them extra songs and video from their favorite artist,” said John Butcher, VP entertainment for Target. “Beyoncé played an active role in the production of the Target deluxe edition, making sure the content would give fans an even greater glimpse into the personal journey that inspired her latest music.”
To promote the album, Target has produced a television spot, which begins airing June 24, that features one of Beyoncé’s new songs, “Countdown.”