TeleBrands shows Moxie and Pocket Hose prevails
Leading “As Seen on TV” product producer TeleBrands took Marketer of the Year honors at the recent Electronic Retailing Association’s annual Moxie Awards.
In addition to top marketer accolades, the company’s Pocket Hose product was recognized as Best Short Form Infomercial.
"We are proud to be recognized as marketer of the year, especially on the occasion of the 30th Anniversary of TeleBrands. From the advancements we've made in our industry to move once middle-of-the-night only infomercial products into mainstream retail establishments across the globe to perfecting the short-form infomercial, our team works tirelessly to bring problem-solving consumer products to market with the goal of reaching mass audiences," said AJ Khubani, president and CEO of TeleBrands.
The 2013 Electronic Retailing Association’s D2C Convention brought together the DRTV industry's top innovators, manufacturers and marketers to highlight the hottest trends in the direct-to-consumer marketplace. The 22nd annual ERA Moxie Awards recognizes the best in the space. In addition to winning "Marketer of the Year" and "Best Short Form Infomercial," TV pitchwoman Forbes Riley won the "Best Female Presenter" award for TeleBrands' Natural Solutions to Things that Bug You long-form infomercial.
Some of TeleBrands current products include Stone Wave, Perfect Polly, Light Angel, Kansas Railroad Pocket Watch, Olde Brooklyn Lantern, Flip Jack Pancake Pan and PedEgg.