Von Maur adds Brooks Brothers to brands portfolio
DAVENPORT, Iowa — Von Maur has partnered with Brooks Brothers to sell the brand in its stores, making the retailer the second department store in the nation to carry the exclusive line.
The Brooks Brothers line will be available in six stores in fall 2013, and will expand to 13 in spring 2014.
The initial offering includes men's furnishings and tailored clothing, as well as casual men's sportswear, women's sportswear and childrenswear. The assortment features signature items such as non-iron dress shirts, finely tailored suits, ties and accessories. Casual menswear, womenswear, and children's offerings include knits and hand-woven sweaters.
"Brooks Brothers' long-time commitment to quality, personal service and product value is reminiscent of the traditions and values Von Maur has upheld for more than 140 years," said Jim von Maur, president of Von Maur. "Customers know Von Maur for our first-in-fashion, high-quality merchandise. Our partnership with Brooks Brothers is an exciting opportunity for two venerable brands to come together to reach new customers as well as continue to impress our long-standing shoppers with new offerings."
Brooks Brothers joins Kate Spade, Coach, Hugo Boss and Eileen Fisher in the department store's brand portfolio.
Von Maur is a family-owned company which currently operates 27 stores in 11 states, as well as an e-commerce site. The company also runs a new chain of women's specialty stores under the nameplate Dry Goods.