PassBee Media is rolling out a new iBeacon location-based marketing solution. The application is aimed at allowing retailers to target indoor or in-store consumers for increasing foot traffic, engagement, and sales.
Nordstrom plans to open its third fulfillment center at Conewago Industrial Park in Elizabethtown, Pa., in summer 2015. The approximately 672,000-sq.-ft. building, with an additional 470,000-sq.-ft. mezzanine, will enable faster delivery for Nordstrom.com, Nordstrom mobile app and Nordstrom catalog orders.
Amazon has reportedly obtained a patent for “anticipatory shipping,” or a logistics technique using customer behavior and history to prepare items for shipping before they are actually ordered. According to the Wall Street Journal, Amazon received the patent in December 2013.
ShopKeep POS has launched a handheld point of sale device that will use Griffin Olli hardware with the ShopKeep POS app. Called ShopKeep Mobile, it is designed for the iPod touch and features an encrypted credit card swiper and high-speed laser barcode scanner to ring up sales right from the showroom floor.
Matrix, a professional hair care and hair color company that is a subsidiary of L'Oréal USA, is aiming to transform the professional hair styling experience with a new program that features Google Glass.
The Container Store has kicked off a new purpose-driven marketing campaign focused on its values-based approach to business and conscious capitalism with full-page national newspaper ads as well as videos on the company’s new YouTube Channel.