Sears Holdings’ Shop Your Way membership program and social shopping community has expanded its rewards program with the addition of more than 50 brand-name partners, which means members will be able to earn rewards through more places than ever.
Sobeys is leveraging social media to drive Canadian shoppers to its stores. The operator of retail banners that include Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods and Lawton's Drug Stores has enlisted Chef Jamie Oliver for the campaign.
Scanbuy, a leading mobile engagement solutions provider, has upgraded its ScanLife app for Android and iOS devices, giving consumers the opportunity to receive personalized deals and promotions as well as rewards based on their scanning activity via the app’s recommendation engine.
Sellpoints, a pre-marketing platform that touts itself for help brands generate sales online, has acquired the 360° technology patent for videos and photos. 360° technology is used in e-commerce to give in-depth product tours and educate consumers about product benefits online.
A longtime HSN executive has been promoted to president of HSN. Bill Brand has been at HSNi since 2006 as SVP programming and has been the company’s chief marketing officer — a post he’ll maintain alongside his new position — since 2013.
Stuart Weitzman has named Monica Schwartz as chief global digital and e-commerce officer. She will report directly to CEO Wayne Kulkin and will be based out of the company's international headquarters in New York.