Pricing has long played a significant role in a retailer’s success, but with the industry continuing to undergo an omnichannel transformation the decisions retailers make about pricing will separate winners from losers.
Everyone loves pop-ups right? They’re exciting, they’re new, they’re fun and you have to hurry and get there while the getting’s good. Especially during the holidays. It’s the cool new merchandising trend.
Who would argue that mobile has not been an absolutely transformative platform for retail? Communicating with consumers on a nearly 24/7 basis on a computing platform they embrace throughout their lifestyle has transformed retail marketing.
As retail executives, our people come first: finding, training, mentoring, helping them grow to get to the next level and realize a fulfilling career in an industry we love. Our people are absolutely crucial to delivering on customer expectations. And, as we all know, those expectations only continue to rise.
Most U.S. retailers make their first international foray in contiguous markets such as Canada or Mexico for obvious reasons. However, for those interested in massive growth potential who have a long term perspective a more exotic market beckons.
In the last 12 months the buzz around omnichannel has become the most consistently discussed trend for major retailers. It’s always noteworthy when a trend emerges and becomes a part of the mainstream conversation so quickly, but what is even more noteworthy is how fast omnichannel has become standard operating procedure.
The way people shop has completely changed over the past five years. A large part of this change in behavior has been driven by online access to information. Shoppers now have easy access to more product information than ever before. Yet as the modern buying experience has changed dramatically, the in-store experience at most retailers has remained frozen in time.