Julie Eddleman, Erik Keptner and Andy Murray are the newest inductees into the Path to Purchase Institute’s Hall of Fame which recognizes industry leaders for their contributions to the field of shopper marketing.
Gordmans Stores president and CEO Jeff Gordman has resigned his post. According to the company, he is retiring to spend more time with his family as well as to pursue outside interests. Board chairman T. Scott King will serve as interim CEO while the company searches for Gordman’s successor.
Crossmark, a leading sales and marketing services company, has elevated president and COO Ben Fischer to the CEO spot, effective April 7. He will succeed Joe Crafton, who is retiring after 26 years of service with the company.
Actress Sofia Vergara is launching her first scent, called Sofia by Sofia Vergara. The fragrance makes its debut exclusively with Home Shopping Network (HSN) at 12:01 a.m. April 24 and in key markets internationally, and rolls out to retailers nationwide in September.