Supplier News

09/15/2014 - 12:54

Copper Fit on Monday announced that retired NFL quarterback Brett Favre will serve as the company's brand ambassador. Favre made his debut as a Copper Fit brand ambassador in the commercial, “Life After Football” that began airing nationwide in September, the company stated.

09/15/2014 - 10:49

Pharmavite has named Etienne Patout as its new chief marketing officer and Brett Buatti as VP operations.

09/12/2014 - 16:30

Anheuser-Busch has teamed up with Gratafy to launch a mobile gifting pilot on Facebook designed to enable real-time connections between the beer brand and its customers.

09/12/2014 - 16:19

The Hain Celestial Group, a leading organic and natural products company, and NBA center for the Dallas Mavericks Tyson Chandler have teamed up to digitally publish Tyson's Pro Tips, an insider's guide to improve athletic performance.

09/12/2014 - 14:13

L'Oréal USA's seventh annual "Fore the Children" charity event to benefit Children's Specialized Hospital Foundation attracted more than 850 people and raised $625,000, bringing the total amount raised by L'Oreal USA since 2008 to $3.2 million.

09/12/2014 - 10:35

Global luxury lifestyle brand Michael Kors has named Pascale Meyran as SVP, chief human resources officer, a newly created position. She will report to John D. Idol, the company’s chairman and CEO.

09/11/2014 - 13:08

PepsiCo announced its "Purple On!" campaign against bullying. The initiative supports GLAAD's annual Spirit Day, which takes place on Oct. 16. Spirit Day inspires citizens to wear purple to show their stance against bullying, and also to show support for lesbian, gay, bisexual and transgender youth.

 

09/10/2014 - 15:26

Adidas has enlisted marketing technology company Unruly for its latest #predatorinstinct campaign, and as part of the partnership is piloting Unruly’s new In-Feed format. The new format adapts to the look and feel of a Web page in real time across the Open Web.

09/10/2014 - 11:40

This year, Nestlé Toll House is celebrating its Real Semi-Sweet Chocolate Morsel’s 75th birthday.

09/09/2014 - 13:49

Maxwell House has launched a sponsored digital content series called "Made Right Here," that showcases “made-in-America” stories as part of its efforts to rejuvenate the brand and tap into a new generation of coffee drinkers.