Looking to capitalize on the trend of personalization in time for the holiday season, M&M’s is offering customers who personalize their M&M’s new packaging options and product formats that they can order online.
Think the Coke Freestyle machine with its more than 100 beverage options is cool, check out what’s happening in Japan where Coca-Cola has developed something called the peak shift vending machine.
Sony Stores have joined shopkick, a real-world shopping app, to offer “kicks,” shopkick’s proprietary reward currency, to shoppers for visiting stores, browsing lookbooks or interacting with products.
