ChapStick has selected Alex Morgan, Olympic gold medalist and member of the U.S. Women’s National Soccer Team, as its latest brand ambassador. Morgan will serve as the first brand spokesperson in more than a decade and will appear in national television and print advertising, set to debut Nov. 4.
Hot Pockets is promoting its revamped sandwich line with the help of supermodel Kate Upton and rapper Snoop Dogg. The pair has teamed up in a parody music video called “You Got What I Eat” — a remix of Biz Markie’s 1989 hit single “Just a Friend (You Got What I Need).”
HoneyBaked is preparing for its annual holiday rush on its signature Honey Baked Hams, Turkey Breasts and full assortment of premium products by providing part-time jobs for thousands of people nationwide.
International Dispensing Corporation, a packaging research and development company that specializes and manufactures game-changing innovations for the food and beverage industry, has promoted Tom Shaver to COO.
CashStar, a digital gifting company, has named Ben Kaplan as the company’s president and CEO. In addition to his role as president and CEO, Kaplan remains a member of the company’s board of directors, to which he was appointed in August when he joined CashStar as COO.