Content about Adobe Systems

June 11, 2014

Digital business company Acquia launched Acquia Campaign Cloud, offering customers a software as a service that it says is faster and more affordable than similar products like the Adobe Marketing Cloud.

Digital business company Acquia launched Acquia Campaign Cloud, offering customers a software as a service that it says is faster and more affordable than similar products like the Adobe Marketing Cloud.

With a single dashboard that’s meant to help manage client campaigns, as well as templates and multichannel delivery opportunities, and the company’s Cloud Site Factory powers the Campaign Cloud. The new service also comes with Acquia Lift and the recently acquired TruCentric, which personalizes experiences with content.

February 12, 2014

Domo, a software-as-a-service (SaaS) venture, has named Matt Belkin as chief strategic solutions officer and SVP of consulting.

Domo, a software-as-a-service (SaaS) venture, has named Matt Belkin as chief strategic solutions officer and SVP of consulting.

In this role, Belkin will oversee the development of Domo's consulting organization and be responsible for developing “packaged solutions and best practices.”

Most recently, Belkin was VP of customer strategy at Adobe Systems' digital marketing division, which he joined from Omniture. He was part of the team there that helped grow the company's revenue from $20 million in 2004 to more than $1 billion in 2013.

February 12, 2014

Domo, a software-as-a-service (SaaS) venture, has named Matt Belkin as chief strategic solutions officer and SVP of consulting.

Domo, a software-as-a-service (SaaS) venture, has named Matt Belkin as chief strategic solutions officer and SVP of consulting.

In this role, Belkin will oversee the development of Domo's consulting organization and be responsible for developing “packaged solutions and best practices.”

Most recently, Belkin was VP of customer strategy at Adobe Systems' digital marketing division, which he joined from Omniture. He was part of the team there that helped grow the company's revenue from $20 million in 2004 to more than $1 billion in 2013.

December 3, 2013

Online sales on Cyber Monday increased by 16% to $2.29 billion compared to last year, according to Adobe’s Digital Index 2013, and a record 18.3% of those sales came from mobile devices — a surge of 80% compared to last year.

Online sales on Cyber Monday increased by 16% to $2.29 billion compared to last year, according to Adobe’s Digital Index 2013, and a record 18.3% of those sales came from mobile devices — a surge of 80% compared to last year.

Consumer shopping preferences continued to shift online with Cyber Monday being the fifth day in a row of record-breaking online sales. While “brick and click” retailers dominated Thanksgiving weekend sales, Internet retailers generated the most sales on Cyber Monday with a 42% share.

October 26, 2012

Facebook brand engagement has risen 896% on a year-over-year basis, according to a new study from Adobe Systems Inc., with mobile users accounting for nearly one-quarter of all engagement.

SAN JOSE, Calif. — Facebook brand engagement has risen 896% on a year-over-year basis, according to a new study from Adobe Systems Inc., with mobile users accounting for nearly one-quarter of all engagement.

Engagement on Facebook is expected to surge in the fourth quarter, Adobe's Digital Index for third quarter 2012 points out, as brands continue to invest in social marketing and take advantage of the latest Facebook platform changes (e.g., Timeline) to target consumers.