Content about American brands

August 11, 2014

GameStop plans to offer customers more for their pre-owned video games with a new, streamlined trade-in program that will launch nationwide August 18.

GameStop plans to offer customers more for their pre-owned video games with a new, streamlined trade-in program that will launch nationwide August 18.

The program will feature four price-points depending on whether a customer chooses cash or in-store credit for their items and whether they are a PowerUp Rewards Pro member.

For example, a customer who is a PowerUp Rewards Pro member who sells a game valued at $20 for credit could get $22, whereas a customer who sells that game for cash and who is not a PowerUp Rewards Pro member would get $16.

July 21, 2014

GameStop customers can now exchange gift cards online for a GameStop e-gift card. The new offering is part of a partnership with Cardpool, a leading gift card exchange platform.

GameStop customers can now exchange gift cards online for a GameStop e-gift card. The new offering is part of a partnership with Cardpool, a leading gift card exchange platform.

Consumers can trade in plastic and e-gift cards online by filling out the individual gift card information at https://gamestop.cardpool.com. Once the information is verified and the transaction is complete, consumers receive a GameStop e-gift card via email that they can use at one of the more than 4,400 store store locations nationwide or online.

March 14, 2014

Sears Hometown and Outlet Stores said fourth-quarter same-store sales declined 3.4% as two of the company’s best known brand had disappointing results.

Sears Hometown and Outlet Stores said fourth-quarter same-store sales declined 3.4% as two of the company’s best known brand had disappointing results. Sales in the fourth quarter declined 4.5% to $602.4 million due to the combination of a 3.4% same-store sales decline and an extra week in the fourth quarter the prior year, which added sales of $36.5 million. The same-store sales decline was made up of a 4% decline at the Hometown division and 1.5% decline at the outlet division.

February 18, 2014

With tax refunds arriving in mail boxes soon, the 6,500 unit GameStop chain is looking to capture its share of the windfall with a promotion involving gaming giveaways and a new car.

With tax refunds arriving in mail boxes soon, the 6,500 unit GameStop chain is looking to capture its share of the windfall with a promotion involving gaming giveaways and a new car.

January 17, 2014

Hershey is launching a new line of chocolate spreads, called Hershey's Spreads. The spreads will be available in three varieties: Chocolate, Chocolate with Almond and Chocolate with Hazelnut.

Hershey is launching a new line of chocolate spreads, called Hershey's Spreads. The spreads will be available in three varieties: Chocolate, Chocolate with Almond and Chocolate with Hazelnut.

December 13, 2013

Black & Decker has unveiled four new cordless power tools and a variety of new combination kit solutions.

Black & Decker has unveiled four new cordless power tools and a variety of new combination kit solutions.

The products are described by the company as “powerful and durable home-improvement solutions at a value for cost-conscious homeowners.”

These cordless tools are powered by the Black & Decker extended runtime 20V MAX lithium ion battery, and include a 1/2 inch drill/driver, impact driver, reciprocating saw and circular saw.

September 30, 2013

Multichannel video game retailer GameStop has announced plans to hire approximately 17,000 employees nationwide as the company prepares for the upcoming PlayStation 4 and Xbox One console launches, as well as the busy holiday shopping season.

GRAPEVINE, Texas — Multichannel video game retailer GameStop has announced plans to hire approximately 17,000 employees nationwide as the company prepares for the upcoming PlayStation 4 and Xbox One console launches, as well as the busy holiday shopping season.

August 28, 2013

The Hershey Company has selected Universal McCann to handle its global media planning and buying activities.

HERSHEY, Pa. — The Hershey Company has selected Universal McCann to handle its global media planning and buying activities. 

Hershey’s global media assignment includes all paid media, including TV, print, digital and Hispanic for the U.S. business — the company’s largest — as well as Hershey’s growing international businesses.

July 19, 2013

As retailers large and small vie for foot traffic during the highly competitive back-to-school season, GameStop is focusing its efforts on the segment of its market that is on summer vacation.

GRAPEVINE, Texas — As retailers large and small vie for foot traffic during the highly competitive back-to-school season, GameStop is focusing its efforts on the segment of its market that is on summer vacation.

The multichannel video game retailer has launched a five-week Summer Playcation promotion the offers gamers deals now through Aug. 18 in all U.S. GameStop locations.

June 25, 2013

Shopko and Stanley Black and Decker have teamed up to donate nearly 100 power tools to Greater Green Bay Area Habitat for Humanity.

GREEN BAY, Wis. — Shopko and Stanley Black and Decker have teamed up to donate nearly 100 power tools to Greater Green Bay Area Habitat for Humanity.  

June 6, 2013

Stanley Black & Decker is trying on a new logo on for size. Although it's still yellow and black and still spells "Stanley," it represents a new brand identity for the iconic tool brand and diverse industrial company.

Stanley Black & Decker is trying a new logo on for size. Although it's still yellow and black and still spells "Stanley," it represents a new brand identity for the iconic tool brand and diverse industrial company. 

May 8, 2013

Research from DeWalt found that 650 out of 1,000 pros were aware of DeWalt mechanic tools. That's pretty good awareness. But DeWalt didn't have mechanics tools at the time of the survey.

Research from DeWalt found that 650 out of 1,000 pros were aware of DeWalt mechanic tools. That's pretty good awareness. But DeWalt didn't have mechanics tools at the time of the survey.

It does now. And a partnership with Sears is bringing DeWalt wrenches, ratchets, sockets and mechanics tool sets online and in Sears stores in time for Father's Day.

DeWalt and Sears executives announced the news during a presentation at the National Hardware Show here at the Las Vegas Convention Center. 

April 25, 2013

New Britain, Conn.-based Stanley Black & Decker saw revenues grow, largely as the result of acquisitions.

New Britain, Conn.-based Stanley Black & Decker saw revenues grow, largely as the result of acquisitions.
 
The company reported first-quarter revenues of $2.49 billion, an increase of 3% over the prior-year period. Volume and currency each declined approximately 1%, while acquisitions added 4% to that total. 
 
Net earnings declined to $81.1 million for the quarter, compared with $121.8 million in the same quarter last year. 
 

April 24, 2013

Craftsman and Harley-Davidson have teamed up to produce co-branded, special-edition tool storage products available now in Sears stores and online.

Craftsman and Harley-Davidson have teamed up to produce co-branded, special-edition tool storage products available now in Sears stores and online.

As part of the partnership, Craftsman — the tool brand owned by Sears Holdings — has been named the official hand and power tool sponsor of the Harley-Davidson 110th Anniversary Celebration. 

February 28, 2013

Stanley Black & Decker said it completed its acquisition of Infastech, a global manufacturer and distributor of specialty engineered fastening technologies.

Stanley Black & Decker said it completed its acquisition of Infastech, a global manufacturer and distributor of specialty engineered fastening technologies.

Stanley paid $850 million in cash for the Hong Kong-based company. The transaction was originally announced on July 2, 2012. 

Infastech’s annual revenues are about $580 million. 

January 30, 2013

Amazon, which gained attention for its expanded Kindle line and growing e-commerce footprint, captured the second spot on BrandIndex's list of most buzzed about U.S. brands for 2012.

Amazon, which gained attention for its expanded Kindle line and growing e-commerce footprint, captured the second spot on BrandIndex's list of most buzzed about U.S. brands for 2012.

Lowe's and Target were the only traditional retailers to make the top 10. Lowe's moved up one spot to the number five position, thanks to the launch of MyLowes.com and better-equipped staff. Target captured the number seven spot with the help of its remodeling program and year-round exclusives.

Other retailers in the top 25 include Walgreens (13), Home Depot (18) and Kohl's (25).

January 21, 2013

The board of directors of Stanley Black & Decker has announced that CEO John Lundgren has been elected to serve in the additional capacity as chairman of the board, effective March 13, following the expiration of Nolan Archibald’s term as executive chairman of the board.

The board of directors of Stanley Black & Decker has announced that CEO John Lundgren has been elected to serve in the additional capacity as chairman of the board, effective March 13, following the expiration of Nolan Archibald’s term as executive chairman of the board.

Archibald’s employment agreement with the company expires on March 12, at which time he will retire as executive chairman of the board and as an executive of the company.

August 30, 2012

Towson, Md.-based Black & Decker has introduced the GYRO 4V MAX Lithium-ion Rechargeable Screwdriver (BDCS40G).

Towson, Md.-based Black & Decker has introduced the GYRO 4V MAX Lithium-ion Rechargeable Screwdriver (BDCS40G).

The manufacturer describes the new product as “the world’s first motion-activated screwdriver.” It uses gyroscopic technology that allows users to rotate their wrist one-quarter turn to the right for forward or left for reverse.

The variable speed feature and direction change that occurs with a twist of the wrist provide improved control while screwdriving, the company said.

August 28, 2012

GameStop has announced that customers can purchase digital, web-access Prima e-guides at GameStop retail locations.

GRAPEVINE, Texas and ROSEVILLE, Calif. — GameStop has announced that customers can purchase digital, web-access Prima e-guides at GameStop retail locations. The new program, “Buy In-Store, Redeem Online,” launches with an exclusive Madden NFL 13 tournament bundle. This exclusive GameStop eGuide bundle includes two tournament-level eGuides (offense and defense). Regularly priced at $39.99, GameStop customers can get the bundle for only $19.99.

December 19, 2011

Sears announced Monday that it is offering customers last-minute deals on such brands as Craftsman, DieHard, Kenmore, NordicTrack, Lands' End and Kardashian Kollection.

HOFFMAN ESTATES, Ill. — Sears announced Monday that it is offering customers last-minute deals on such brands as Craftsman, DieHard, Kenmore, NordicTrack, Lands' End and Kardashian Kollection. 

Deals being offered at Sears stores Dec. 23 to Dec. 24 include 70% off fine jewelry, up to 65% off fashion boots, 35% off fragrance sets, 50% off all Craftsmen Mechanics tool sets, 60% off the NordicTrack fleece at only $9.99 (Reg. $26 ), Samsung 46-inch 3D TV for $999.99 (save $600 ) and 55% off sleepwear and sets for kids.

February 2, 2011

Sears Holdings announced that as part of the continuing transformation of the company, Scott Freidheim has been appointed EVP, president Kenmore, Craftsman & DieHard.

HOFFMAN ESTATES, Ill. -- Sears Holdings announced that as part of the continuing transformation of the company, Scott Freidheim has been appointed EVP, president Kenmore, Craftsman and DieHard.

"Scott is a strong leader who will heighten our focus on our Kenmore, Craftsman and Diehard brands," said Bruce Johnson, interim CEO and president of Sears Holdings. "I believe he will be a tremendous asset to this business as we drive new ideas forward."