Content about Build-A-Bear

January 20, 2014

Build-A-Bear Workshop has named Gina Collins as chief marketing officer and brand bear. Collins will lead the company’s marketing, public relations, entertainment and creative teams to drive sales growth and profitability.

Build-A-Bear Workshop has named Gina Collins as chief marketing officer and brand bear. Collins will lead the company’s marketing, public relations, entertainment and creative teams to drive sales growth and profitability.

She will also be responsible for branding, marketing, public relations, creative, licensing and corporate sales and will report to CEO Sharon John.

May 15, 2013

SpongeBob and Patrick are heading to Build-A-Bear Workshop thanks to an agreement between the retailer and Nickelodeon. Beginning Friday, May 17, customers will be able to make their own SpongeBob and Patrick dolls at Build-A-Bear Workshop stores.

ST. LOUIS — SpongeBob and Patrick are heading to Build-A-Bear Workshop thanks to an agreement between the retailer and Nickelodeon. Beginning Friday, May 17, customers will be able to make their own SpongeBob and Patrick dolls at Build-A-Bear Workshop stores throughout North America and on the retailer’s e-commerce site for $23 apiece.  

SpongeBob’s Bikini Bottom friends Sandy Cheeks and Gary the Snail will also be available as pre-stuffed minis for $10 each.

May 2, 2013

Build-A-Bear Workshop reported increased net income and sales the first quarter of 2013 compared to the same quarter a year earlier, despite closing some stores. The retailer’s adjusted net income rose to $2.3 million, compared to an adjusted net loss of $500,000 in the first quarter of last year.

ST. LOUIS — Build-A-Bear Workshop reported increased net income and sales the first quarter of 2013 compared to the same quarter a year earlier, despite closing some stores. The retailer’s adjusted net income rose to $2.3 million, compared to an adjusted net loss of $500,000 in the first quarter of last year.

Consolidated net retail sales were $102.9 million with 24 fewer stores compared to $95.2 million in the first quarter of 2012, an increase of 8% excluding the impact of foreign exchange. Consolidated same-store sales increased 10.4%.

February 20, 2013

Build-A-Bear CEO Maxine Clark has joined the Foot Locker board of directors.

NEW YORK — Build-A-Bear CEO Maxine Clark has joined the Foot Locker board of directors. 

Clark founded Build-A-Bear Workshop in 1997.  She has extensive experience in the retail industry, having also served as president of Payless ShoeSource Inc. and for 19 years as an executive of The May Department Stores Company.