Content about CVS

April 17, 2014

Rob Price, SVP marketing and advertising and chief marketing officer for CVS/pharmacy, has left the company to take a new role, the retailer said in a statement sent to sister publication Drug Store News.

Rob Price, SVP marketing and advertising and chief marketing officer for CVS/pharmacy, has left the company to take a new role, the retailer said in a statement sent to sister publication Drug Store News.    

“Rob led the retail marketing team during a period of tremendous growth and strong financial performance and brought numerous positive changes to the business. We thank Rob for his important contributions and wish him the best of luck in the next phase of his career,” the company stated.

January 22, 2014

Mobile is changing the way in which customers manage their drug store needs whether it be filling a prescription, accessing health resources or buying products, and CVS is aiming to take the lead in today’s digital space with a slew of innovative offerings that are yielding some significant results.

Mobile is changing the way in which customers manage their drug store needs whether it be filling a prescription, accessing health resources or buying products, and CVS is aiming to take the lead in today’s digital space with a slew of innovative offerings that are yielding some significant results.

January 9, 2014

The search is on for a new president and COO at Family Dollar following the resignation of Michael Bloom amid deteriorating financial results and a 3% same store sales decline in December.

The search is on for a new president and COO at Family Dollar following the resignation of Michael Bloom amid deteriorating financial results and a 3% same store sales decline in December.

January 9, 2014

Former Sam’s Club merchant Jason Reiser just got his second promotion in seven months at Family Dollar and now the newly anointed chief merchandising officer has to restore sales growth at the retailer’s 8,000 stores.

Former Sam’s Club merchant Jason Reiser just got his second promotion in seven months at Family Dollar and now the newly anointed chief merchandising officer has to restore sales growth at the retailer’s 8,000 stores.

November 27, 2013

Walmart’s opponents are a creative lot when it comes to thinking up new ways to vilify the company. The most recent example involves data collection and Walmart’s use of personal information which is designed to feed into the real and imagined concerns American’s have regarding the NSA’s spying on American citizens.

Walmart’s opponents are a creative lot when it comes to thinking up new ways to vilify the company. The most recent example involves data collection and Walmart’s use of personal information which is designed to feed into the real and imagined concerns American’s have regarding the NSA’s spying on American citizens.

November 25, 2013

CVS has named Helena Foulkes as president of CVS/pharmacy, effective Jan. 1. She succeeds Mark Cosby, who is stepping down on Dec. 31.

CVS has named Helena Foulkes as president of CVS/pharmacy, effective Jan. 1. She succeeds Mark Cosby, who is stepping down on Dec. 31.

Cosby has led the company’s retail business since October 2011, including its more than 7,600 retail stores, 19 distribution centers and retail merchandising, supply chain, marketing, real estate, front store and pharmacy operations.

November 20, 2013

CVS unveiled during a New York City press event on Wednesday the spring 2014 collection of its exclusive Nuance Salma Hayek line.

CVS unveiled during a New York City press event on Wednesday the spring 2014 collection of its exclusive Nuance Salma Hayek line.

The new collection, which will begin shipping in January, features products for hair and skin.

November 5, 2013

CVS, which posted a solid third quarter across its enterprise, is well-positioned to benefit from the rapidly changing healthcare environment. That was a key message that CVS president and CEO Larry Merlo had for analysts during the company’s third-quarter conference call.

CVS, which posted a solid third quarter across its enterprise, is well-positioned to benefit from the rapidly changing healthcare environment. That was a key message that CVS president and CEO Larry Merlo had for analysts during the company’s third-quarter conference call.

September 13, 2013

CVS unveiled the details of a company-wide information and outreach program to help customers navigate their insurance options under the new healthcare law during a store visit in Orlando with U.S. Health and Human Services Secretary Kathleen Sebelius.

CVS unveiled the details of a company-wide information and outreach program to help customers navigate their insurance options under the new healthcare law during a store visit in Orlando with U.S. Health and Human Services Secretary Kathleen Sebelius.

The program includes retail events and brochure displays at more than 7,500 CVS/pharmacy stores and 650 MinuteClinic locations. Information is also available online at cvs.com/insurance.

August 6, 2013

CVS delivered strong second-quarter results and is moving forward with plans to leverage the upcoming changes under health reform.

WOONSOCKET, R.I. — CVS delivered strong second-quarter results and is moving forward with plans to leverage the upcoming changes under health reform.

July 16, 2013

CVS employees cleaned up nearly 25,000 pounds of trash from shorelines across the country in partnership with Ocean Conservancy, a leading organization that educates and empowers citizens to take action on behalf of the ocean.

WOONSOCKET, R.I. — CVS employees cleaned up nearly 25,000 pounds of trash from shorelines across the country in partnership with Ocean Conservancy, a leading organization that educates and empowers citizens to take action on behalf of the ocean. 

The CVS Caremark Shoreline Cleanup, a national environmental employee engagement campaign, raises awareness of the connection between clean waterways and health. 

July 9, 2013

CVS and the Boston Red Sox teamed up at Fenway Park to hold a special batting camp for veterans from across New England. The event celebrated the Fourth of July and honored disabled military veterans.

WOONSOCKET, R.I. — CVS and the Boston Red Sox teamed up at Fenway Park to hold a special batting camp for veterans from across New England. The event celebrated the Fourth of July and honored disabled military veterans.

June 14, 2013

ECRM compared retail circular advertising in May 2012 vs. May 2013 and noticed some common overall trends across top retail chains. While looking at the data in May 2012 compared to May 2013, we see interesting changes that came from Toys "R" Us.

ECRM compared retail circular advertising in May 2012 vs. May 2013 and noticed some common overall trends across top retail chains. While looking at the data in May 2012 compared to May 2013, we see interesting changes that came from Toys "R" Us. Their circular suggests a switch in advertising strategy. Their ad blocks per page decreased 10% while ad blocks per circular increased 79.1%. Also, the total number of circular pages increased by 44.4%.

May 9, 2013

Rite Aid has Pantry, Walmart has Great Value and now CVS/pharmacy has added Total Home, a new home care product line available exclusively at CVS/pharmacy stores nationwide, to its store brand portfolio.

WOONSOCKET, R.I. — Rite Aid has Pantry, Walmart has Great Value and now CVS/pharmacy has added Total Home, a new home care product line available exclusively at CVS/pharmacy stores nationwide, to its store brand portfolio.

The company is leveraging the store brand offering — which includes facial and bath tissue, paper towels, trash bags, food storage necessities, kitchen and bathroom cleaners, bulbs and extension cords — to strengthen its position among the one-stop shopping key players. 

May 1, 2013

The year appears to be off to a good start and CVS executives were optimistic Wednesday morning as the company pulled in a “strong” first quarter and narrowed its 2013 guidance to reflect higher-than-expected performance.

WOONSOCKET, R.I. — The year appears to be off to a good start and CVS Caremark executives were optimistic Wednesday morning as the company pulled in a “strong” first quarter and narrowed its 2013 guidance to reflect higher-than-expected performance.
 

April 12, 2013

CVS/pharmacy will offer up to 1 million free smartphones to eligible customers, in an effort to encourage shoppers to use its mobile app.

WOONSOCKET, R.I. — CVS/pharmacy will offer up to 1 million free smartphones to eligible customers, in an effort to encourage shoppers to use its mobile app.  

Consumers who want a new smartphone or who are eligible for a device upgrade with their current mobile service provider can visit the site and choose from a variety of Android smartphones. They can then sign up for a new contract or upgrade to a two-year contract, and the phone will be shipped directly to them.

April 4, 2013

ECRM compared retail circular advertising in March 2012 vs. March 2013 and noticed some common overall trends across top retail chains. Surprisingly the total number of pages per circular increased across the majority of retailers included in the study which shows that retailers are still focused heavily on their print circulars.

ECRM compared retail circular advertising in March 2012 vs. March 2013 and noticed some common overall trends across top retail chains. Surprisingly the total number of pages per circular increased across the majority of retailers included in the study which shows that retailers are still focused heavily on their print circulars.

March 26, 2013

CVS/pharmacy has launched a first-of-its-kind interactive app, delivering a virtual 3-D digital drug store experience for customers using Apple iPads.

WOONSOCKET, R.I. — CVS/pharmacy has launched a first-of-its-kind interactive app, delivering a virtual 3-D digital drug store experience for customers using Apple iPads.

March 25, 2013

CVS/pharmacy has launched a first-of-its-kind interactive app, delivering a virtual 3-D digital drug store experience for customers using Apple iPads. 

WOONSOCKET, R.I. — CVS/pharmacy has launched a first-of-its-kind interactive app, delivering a virtual 3-D digital drug store experience for customers using Apple iPads. 

February 21, 2013

WOONSOCKET, R.I. — CVS/pharmacy is making some changes to its Gold Emblem food product line, including enhanced ingredients and new flavors, the retail pharmacy chain said Thursday.

The line has been revamped with more options and a new look. Gold Emblem includes more than 250 products, such as nuts, trail mixes, chips, pretzels, dried candies, cookies, spices, juices, condiments, baking products and breakfast bars. CVS introduced it in 1995, making it one of the first private-label food lines created by a major drug store chain.

January 14, 2013

In December, the retailers that increased their page counts were balanced out by those that decreased their page counts. However, of those retailers that did reduce their page counts, only two also reduced the number of inserts distributed by more than 2%.

In December, the retailers that increased their page counts were balanced out by those that decreased their page counts. However, of those retailers that did reduce their page counts, only two also reduced the number of inserts distributed by more than 2%. 

Keeping with their November strategy, Walmart continued its aggressive promotions this month, and has shown a significant increase in both drop of flyer and pages per flyer. They showed the highest growth compared to other advertisers in page counts, and the second highest growth in number of flyers.

January 10, 2013

Rockbridge Growth Equity has acquired Triad Retail Media, a 300 person digital retail media agency founded by former Procter & Gamble executive Greg Murtagh.

Rockbridge Growth Equity has acquired Triad Retail Media, a 300 person digital retail media agency founded by former Procter & Gamble executive Greg Murtagh.

The acquisition is expected to be transparent to Triad’s retail clients such as Walmart, Sam’s Club, eBay, Toys "R" Us and CVS, but is expected to bring to Triad new capabilities as it benefits from Rockbridge’s ownership interest in other companies.

January 4, 2013

Nineteen of the nation’s leading retail and CPG companies received perfect scores on the 2013 Corporate Equality Index compiled by the Human Rights Campaign.

Nineteen of the nation’s leading retail and CPG companies received perfect scores on the 2013 Corporate Equality Index compiled by the Human Rights Campaign.

The Human Rights Campaign released its 2013 Corporate Equality Index, which gives companies ratings of up to 100% based on their policies regarding LGBT employees and also released a buyer's guide for LGBT consumers. According to the equality advocacy group, a total of 1,848 companies were invited to submit applications, of those 530 actually did so and of those 252 received scores of 100%.

December 11, 2012

CVS/pharmacy is reminding holiday shoppers that it is a one-stop shop for holiday décor and an ideal gift destination for tech gadgets, beauty products and toys.

WOONSOCKET, R.I. — CVS/pharmacy is reminding holiday shoppers that it is a one-stop shop for holiday décor and an ideal gift destination for tech gadgets, beauty products and toys.

December 6, 2012

CVS/pharmacy has introduced a variety of new features to its mobile suite, which consists of the CVS mobile app and a mobile-optimized website at m.CVS.com.

WOONSOCKET, R.I. — CVS/pharmacy has introduced a variety of new features to its mobile suite, which consists of the CVS mobile app and a mobile-optimized website at m.CVS.com.

The new features range from health resources that make it easier to schedule immunizations and identify pills, to a sleeker look and feel for the CVS Mobile app that makes mobile shopping a snap.