Content about Craig Johnson

November 21, 2014

With consumer surveys and holiday forecasts a dime dozen this time of year, Customer Growth Partners CEO Craig Johnson offers his take on some of the biggest fallacies regarding retail spending.

With consumer surveys and holiday forecasts a dime dozen this time of year, Customer Growth Partners CEO Craig Johnson offers his take on some of the biggest fallacies regarding retail spending.

Customer Growth Partners, a consulting and research firm focused on retail and other consumer industries has determined that the top 10 biggest holiday myths of 2014 are:

October 30, 2014

Retailers are in for a “humbug holiday” with a 3.4% overall increase in sales and a deceleration in e-commerce growth, according to a new forecast from retail industry consulting and research firm Customer Growth Partners.

Retailers are in for a “humbug holiday” with a 3.4% overall increase in sales and a deceleration in e-commerce growth, according to a new forecast from retail industry consulting and research firm Customer Growth Partners.

July 28, 2011

Retailers who release monthly sales next Thursday will offer fresh insight and hard numbers on back-to-school shoppers’ early season spending behavior and that’s a good thing because so far opinions offered by forecasters are all over the place.

Retailers who release monthly sales next Thursday will offer fresh insight and hard numbers on back-to-school shoppers’ early season spending behavior and that’s a good thing because so far opinions offered by forecasters are all over the place.

Back in early July, Customer Growth Partners said seasonal sales would grow by 6.2% to $467 billion, the most since 2006, despite economic headwinds.

March 28, 2011

Two new prices studies out this past week show Target and Walmart are so close to one another on a basket of goods that shoppers would have a hard time discerning which company is the low-price leader.

That’s a good thing for Target, but not so much for Walmart where the company is intent on convincing shoppers it has the lowest prices. Sometimes it does and sometimes it doesn’t, as researchers at Credit Suisse and Customer Growth Partners discovered.

Two new pricing studies out this past week show Target and Walmart are so close to one another on a basket of goods that shoppers would have a hard time discerning which company is the low-price leader.

February 10, 2011

The retail consulting and research firm Customer Growth Partners is out with a new report highlighting the fact that department stores gained market share last year for the first time in nearly three decades.

The retail consulting and research firm Customer Growth Partners is out with a new report highlighting the fact that department stores gained market share last year for the first time in nearly three decades. According to CGP’s study, department stores’ share of the U.S. retail market rose for the first time since the 1980’s, fueled both by innovation and superior mall anchor execution combined with top-line weakness at the granddaddy of off-mall big-boxes, Walmart’s U.S. division, which is now suffering through almost two years of lagging sales.