Content about Creativity

March 11, 2014

Campaigns on the social platform get results, according to Erin Hunter, global head of CPG strategy at Facebook, assuming they involve great creativity and speak to shoppers in the right voice.

Campaigns on the social platform get results, according to Erin Hunter, global head of CPG strategy at Facebook, assuming they involve great creativity and speak to shoppers in the right voice.

September 18, 2013

OfficeMax has opened Digital IC2, a digital innovation collaboration center, in its headquarters in Naperville, Ill.

OfficeMax has opened Digital IC2, a digital innovation collaboration center, in its headquarters in Naperville, Ill.

June 19, 2013

Art suppliers and writing instrument supplier Faber-Castell USA named Delanie West as VP of the company’s Creativity Center.

Art suppliers and writing instrument supplier Faber-Castell USA named Delanie West as VP of the company’s Creativity Center.

January 21, 2013

E. & J. Gallo Winery and the Campbell Soup Company have won the 2013 CPG Awards for Innovation and Creativity.

SCOTTSDALE, Ariz. — E. & J. Gallo Winery and the Campbell Soup Company have won the 2013 CPG Awards for Innovation and Creativity.

The Grocery Manufacturers Association and its Associate Member Council give the award annually to companies they determine have demonstrated creativity and innovation and have made a significant impact on the industry knowledge base.

January 14, 2013

The National Stationery Show has joined forces with the Craft & Hobby Association to provide those in the social stationery and crafts and creative hobby industries with new resources.

WHITE PLAINS, N.Y. — The National Stationery Show has joined forces with the Craft & Hobby Association to provide those in the social stationery and crafts, and creative hobby industries with new resources.

January 7, 2013

Same store sales at Bed Bath & Beyond could be in for a nice bump if a pricy new hair removal product becomes popular with shoppers.

NEW YORK — Same store sales at Bed Bath & Beyond could be in for a nice bump if a pricy new hair removal product becomes popular with shoppers.