Content about Customer

December 9, 2014

The national level of customer satisfaction fell 0.7% in the third quarter of 2014 to 75.6 on a 100-point scale, according to the American Customer Satisfaction Index (ACSI), pointing to weak spending growth for the fourth quarter.

The national level of customer satisfaction fell 0.7% in the third quarter of 2014 to 75.6 on a 100-point scale, according to the American Customer Satisfaction Index (ACSI), pointing to weak spending growth for the fourth quarter. This is the third consecutive quarterly decline in customer satisfaction for the country as a whole, which is at its lowest level since early 2011.

March 14, 2014

In the competitive world of low-cost retailers, Target has led the pack. The leak of millions of customers’ personal data with implications of identity theft and fraud called into question their status as one of the top-retailers and has had their executives reeling.

In the competitive world of low-cost retailers, Target has led the pack. The leak of millions of customers’ personal data with implications of identity theft and fraud called into question their status as one of the top-retailers and has had their executives reeling. Although it's been months since the initial data breach, the crisis still isn't over. Target just reported less-than-stellar fourth quarter earnings, which were at least partly impacted by the breach, and the company still faces costs estimated at up to $1 billion as fallout from the data breach.

February 3, 2014

Our industry has talked so much about omnichannel that it seems only the “aha” gets our attention anymore. Here’s the problem: Our talk is well ahead of our ability to execute. And execution is what matters.

Our industry has talked so much about omnichannel that it seems only the “aha” gets our attention anymore. Here’s the problem: Our talk is well ahead of our ability to execute. And execution is what matters.

Omnichannel isn’t sexy. It’s not about “Wow.” It’s about making it easier for people accustomed to an anything-anytime-anywhere world to do business with us. That’s primarily a question of organization, commitment and execution, for manufacturers as well as retailers.

August 29, 2013

When it comes to buying online, customers have more choice than ever. The crowded space means that shoppers are being offered countless new ways to buy and utilizing new technology to make their purchases. More important, customers are altering how they shop and taking a closer look at who they’re buying from.

When it comes to buying online, customers have more choice than ever. The crowded space means that shoppers are being offered countless new ways to buy and utilizing new technology to make their purchases. More important, customers are altering how they shop and taking a closer look at who they’re buying from. Shopping experiences are less a cold cash transaction and more of a way to participate in an ethos or at the very least, to support a company that understands exactly what and how you like to purchase your items.

August 15, 2013

What a difference 30, 20 or even 10 years make when it comes to consumer behavior. Thirty years ago, “24x7 shopping” meant mail-order catalogs. Smartphones, tablets and social media were barely part of the discussion 10 years ago. While observers attribute the rapid pace of change to technological advances, biology may play an equally important role.

What a difference 30, 20 or even 10 years make when it comes to consumer behavior. Thirty years ago, “24x7 shopping” meant mail-order catalogs. Smartphones, tablets and social media were barely part of the discussion 10 years ago. While observers attribute the rapid pace of change to technological advances, biology may play an equally important role. Scientists have observed that the human brain is incredibly plastic, even in adulthood, constantly adapting to trauma and environmental shifts.

October 17, 2012

A recent study showed that supermarkets generate high satisfaction among their shoppers.

PLAINVIEW, N.Y. — A recent study showed that supermarkets generate high satisfaction among their shoppers. Supermarkets scored an average of 4.47 on a five-point satisfaction scale (where five is the highest), according to the "2012 U.S. Supermarket Experience Study" conducted by the Retail Feedback Group.

May 6, 2011

Good customer service sells, according to a new study conducted by American Express.

NEW YORK — Good customer service sells, according to a new study conducted by American Express.