Content about David Dillon

CINCINNATI — Consumer sentiment toward the economy continues to be negative, acknowledged David Dillon, Kroger chairman and CEO, a factor that may drive many consumers toward more of the value-driven store brands in which Kroger is investing.

"The sluggish economy continues to strain household budgets while increasing consumer anxiety," Dillon said. "In fact, customers tell us their expectation for the economy are more pessimistic now than at any time this year."

CINCINNATI — Kroger CEO David Dillon said the company will continue to focus on customer loyalty, after reporting last week that it saw identical-store sales increase for 30 consecutive quarters.

During its shareholders meeting on Thursday, Dillon said the company will build its future growth around its Customer 1st strategy, which emphasizes "[our] people, products, prices and the shopping experience."

CINCINNATI — Kroger has named Reuben Shaffer chief diversity officer, effective immediately. Shaffer will report to Kroger's chairman and CEO, David Dillon.

Shaffer, 60, has been serving as the VP retail operations for the Cincinnati/Dayton division. He began his career with Kroger in 1988 and has held various leadership positions in the organization.

CINCINNATI — Supermarket giant Kroger announced company EVP, Don Becker, died Wednesday after suffering an aneurysm. He was 62 years old.