Content about Dina Keenan

April 25, 2013

Icing, the jewelry and accessories brand founded by Claire's in 1996, is about to get a branding makeover.

CHICAGO — Icing, the jewelry and accessories brand founded by Claire's in 1996, is about to get a branding makeover.
 
The new branding program includes an updated store design, new brand visual identity, modernized logo and the brand's first ever e-commerce enabled website. The brand seeks to establish itself as a destination for fashionable jewelry, accessories and expert style advice for young women ages 18 and older.

February 8, 2013

Claire's Stores has named Dina Keenan as global SVP/chief marketing officer.

CHICAGO —  Claire's Stores has named Dina Keenan as global SVP/chief marketing officer.

Keenan recently joined the company, and is a proven marketing executive with more than 20 years of global experience in marketing strategy, brand development, advertising and retail. Her unique cross-disciplinary background comprises both agency and client side experience including The Integer Group, Bath & Body Works, Elizabeth Arden Red Door Salons & Spas and Bozell Worldwide. The CMO position reports into Jim Fielding, CEO.