Content about Harvey Norman

November 13, 2012

Digital marketing solution-provider Lyris said that Australian retailer Harvey Norman has selected and deployed Lyris' digital marketing platform to increase online conversions and lead generation for the company's 180 retail stores.

Emeryville, Calif. -- Digital marketing solution-provider Lyris said Monday that Australian retailer Harvey Norman has selected and deployed Lyris' digital marketing platform to increase online conversions and lead generation for the company's 180 retail stores.

Using Lyris, Harvey Norman will increase the quality of customer engagement across digital channels, and by doing so increase retention and loyalty.