Content about Hasbro

October 16, 2014

Global branded play leader Hasbro, Inc. today announced the promotion of John Frascotti to the newly-created position of president, Hasbro Brands, effective immediately.

Global branded play leader Hasbro, Inc. today announced the promotion of John Frascotti to the newly-created position of president, Hasbro Brands, effective immediately.

In this new role, Frascotti assumes the additional responsibilities of worldwide product development and now oversees all of the company’s global marketing and design and development teams.  By combining the teams, the company will continue to drive strong innovation, maximize operational efficiency, facilitate greater collaboration and streamline decision-making.

October 7, 2014

Hasbro has signed a global licensing agreement with Pez International to develop a My Little Pony-branded line of Pez dispensers, Pez dextrose fizzy candy and fizzy rolls.

Hasbro has signed a global licensing agreement with Pez International to develop a My Little Pony-branded line of Pez dispensers, Pez dextrose fizzy candy and fizzy rolls.

Hasbro will begin rolling out the new line beginning in early 2015 in Germany, France and Austria followed by additional markets worldwide. The new dispensers and candy will be on display at Hasbro Booth #D020 at Brand Licensing Europe in Olympia, London, October 7-9.

October 7, 2014

Hasbro has signed a global licensing agreement with Pez International to develop a My Little Pony-branded line of Pez dispensers, Pez dextrose fizzy candy and fizzy rolls.

Hasbro has signed a global licensing agreement with Pez International to develop a My Little Pony-branded line of Pez dispensers, Pez dextrose fizzy candy and fizzy rolls.

Hasbro will begin rolling out the new line beginning in early 2015 in Germany, France and Austria followed by additional markets worldwide. The new dispensers and candy will be on display at Hasbro Booth #D020 at Brand Licensing Europe in Olympia, London, October 7-9.

September 24, 2014

Hasbro has entered into a strategic merchandising relationship with Disney Consumer Products for the Disney Princess and Frozen properties. The agreement gives Hasbro global rights (excluding Japan) to develop dolls based on Disney Princess stories and characters including Cinderella, Beauty and The Beast, The Little Mermaid and Frozen beginning in 2016.

Hasbro has entered into a strategic merchandising relationship with Disney Consumer Products for the Disney Princess and Frozen properties. The agreement gives Hasbro global rights (excluding Japan) to develop dolls based on Disney Princess stories and characters including Cinderella, Beauty and The Beast, The Little Mermaid and Frozen beginning in 2016.

September 23, 2014

Kmart has unveiled its annual Fab 15 holiday toy list, a week after Toys “R” Us announced its Fabulous 15.

Kmart has unveiled its annual Fab 15 holiday toy list, a week after Toys “R” Us announced its Fabulous 15.

To help drive sales, Kmart has also unveiled a "Trending Toy Ticker" at Kmart.com/Fab15. The ticker continually updates the top-selling toys as the season progresses to help shoppers keep up to date with the latest trends.

September 23, 2014

Kmart has unveiled its annual Fab 15 holiday toy list, a week after Toys “R” Us announced its Fabulous 15.

Kmart has unveiled its annual Fab 15 holiday toy list, a week after Toys “R” Us announced its Fabulous 15.

To help drive sales, Kmart has also unveiled a "Trending Toy Ticker" at Kmart.com/Fab15. The ticker continually updates the top-selling toys as the season progresses to help shoppers keep up to date with the latest trends.

September 16, 2014

Just as retailers like Walmart and Target unveil their top toy lists ahead of the holiday shopping season, Toys“R”Us has revealed its 2014 Holiday Hot Toy List. The annual list of 36 items is determined by Toys“R”Us play experts and packed with a wide range of brand new toys and games.

Just as retailers like Walmart and Target unveil their top toy lists ahead of the holiday shopping season, Toys“R”Us has revealed its 2014 Holiday Hot Toy List. The annual list of 36 items is determined by Toys“R”Us play experts and packed with a wide range of brand new toys and games.

May 27, 2014

Just four months after launching a major ad campaign, Staples named Frank Bifulco to the role of EVP of marketing where he will drive the brand’s ongoing repositioning.

Just four months after launching a major ad campaign, Staples named Frank Bifulco to the role of EVP of marketing where he will drive the brand’s ongoing repositioning.

March 27, 2014

Hasbro has elected Richard Stoddart, CEO, North America at Leo Burnett Worldwide, to its board of directors.

Hasbro has elected Richard Stoddart, CEO, North America at Leo Burnett Worldwide, to its board of directors.

March 27, 2014

Hasbro has elected Richard Stoddart, CEO, North America at Leo Burnett Worldwide, to its board of directors.

Hasbro has elected Richard Stoddart, CEO, North America at Leo Burnett Worldwide, to its board of directors.

February 20, 2014

Hasbro is getting ready to host the 2014 National School Scrabble Tournament, which will be held from April 26-27 at the company’s new Providence, R.I., facility, One Hasbro Place. Scrabble enthusiasts, in fourth through eighth grades, are invited to compete for the $10,000 top prize.

Hasbro is getting ready to host the 2014 National School Scrabble Tournament, which will be held from April 26-27 at the company’s new Providence, R.I., facility, One Hasbro Place. Scrabble enthusiasts, in fourth through eighth grades, are invited to compete for the $10,000 top prize.

February 20, 2014

Hasbro is getting ready to host the 2014 National School Scrabble Tournament, which will be held from April 26-27 at the company’s new Providence, R.I., facility, One Hasbro Place. Scrabble enthusiasts, in fourth through eighth grades, are invited to compete for the $10,000 top prize.

Hasbro is getting ready to host the 2014 National School Scrabble Tournament, which will be held from April 26-27 at the company’s new Providence, R.I., facility, One Hasbro Place. Scrabble enthusiasts, in fourth through eighth grades, are invited to compete for the $10,000 top prize.

October 21, 2013

Hasbro’s brand initiatives for the 2013 holiday shopping season are resonating with consumers and retailers globally as the company saw revenues and earnings grow in the third quarter.

Hasbro’s brand initiatives for the 2013 holiday shopping season are resonating with consumers and retailers globally as the company saw revenues and earnings grow in the third quarter.

The company’s net revenues for the third quarter increased 2% to $1.37 billion, compared to $1.35 billion in 2012. Adjusted to exclude pre-tax restructuring and other charges, net earnings for the quarter increased 5% to $172.5 million, or $1.31 per diluted share, versus $164.9 million, or $1.24 per diluted share, in 2012.

July 22, 2013

Hasbro reported net revenues of $766.3 million for the second quarter ended June 30, a 6% decline compared to $811.5 million in 2012. Despite seeing growth across its girls, games and preschool categories, it was not enough to offset a decline in the company’s boys category.

PAWTUCKET, R.I. — Hasbro reported net revenues of $766.3 million for the second quarter ended June 30, a 6% decline compared to $811.5 million in 2012. Despite seeing growth across its girls, games and preschool categories, it was not enough to offset a decline in the company’s boys category. 

July 22, 2013

Hasbro reported net revenues of $766.3 million for the second quarter ended June 30, a 6% decline compared to $811.5 million in 2012. Despite seeing growth across its girls, games and preschool categories, it was not enough to offset a decline in the company’s boys category.

PAWTUCKET, R.I. — Hasbro reported net revenues of $766.3 million for the second quarter ended June 30, a 6% decline compared to $811.5 million in 2012. Despite seeing growth across its girls, games and preschool categories, it was not enough to offset a decline in the company’s boys category. 

July 16, 2013

With just a few days until the San Diego Comic-Con kicks off, Hasbro has announced the expansion of its Kre-O construction brand to include Dungeons & Dragons.

With just a few days until the San Diego Comic-Con kicks off, Hasbro has announced the expansion of its Kre-O construction brand to include Dungeons & Dragons, the iconic fantasy entertainment brand from Wizards of the Coast, a subsidiary of Hasbro. 

July 16, 2013

With just a few days until the San Diego Comic-Con kicks off, Hasbro has announced the expansion of its Kre-O construction brand to include Dungeons & Dragons.

With just a few days until the San Diego Comic-Con kicks off, Hasbro has announced the expansion of its Kre-O construction brand to include Dungeons & Dragons, the iconic fantasy entertainment brand from Wizards of the Coast, a subsidiary of Hasbro. 

July 8, 2013

Hasbro has acquired a majority stake in Backflip Studios, a company that develops mobile games such as DragonVale, NinJump and Paper Toss.

PAWTUCKET, R.I. — Hasbro has acquired a majority stake in Backflip Studios, a company that develops mobile games such as DragonVale, NinJump and Paper Toss.

July 8, 2013

Hasbro has acquired a majority stake in Backflip Studios, a company that develops mobile games such as DragonVale, NinJump and Paper Toss.

PAWTUCKET, R.I. — Hasbro has acquired a majority stake in Backflip Studios, a company that develops mobile games such as DragonVale, NinJump and Paper Toss.

July 3, 2013

Hasbro and Electronic Arts have taken their relationship to the next level and extended their agreement, which will see EA develop several of Hasbro’s bestselling gaming brands for mobile platforms globally.

Hasbro and Electronic Arts have taken their relationship to the next level and extended their agreement, which will see EA develop several of Hasbro’s bestselling gaming brands for mobile platforms globally. 

July 3, 2013

Hasbro and Electronic Arts have taken their relationship to the next level and extended their agreement, which will see EA develop several of Hasbro’s bestselling gaming brands for mobile platforms globally.

Hasbro and Electronic Arts have taken their relationship to the next level and extended their agreement, which will see EA develop several of Hasbro’s bestselling gaming brands for mobile platforms globally. 

June 17, 2013

Hasbro will be developing toys and physical games based on the globally popular Angry Birds brand as part of its expanded licensing agreement with Rovio Entertainment.

Hasbro will be developing toys and physical games based on the globally popular Angry Birds brand as part of its expanded licensing agreement with Rovio Entertainment. 

Hasbro will develop the upcoming game Angry Birds Go!, scheduled to release this year, and will continue to develop and expand the collaboration with Angry Birds Star Wars from Rovio Entertainment and LucasFilm.

June 17, 2013

Hasbro will be developing toys and physical games based on the globally popular Angry Birds brand as part of its expanded licensing agreement with Rovio Entertainment.

Hasbro will be developing toys and physical games based on the globally popular Angry Birds brand as part of its expanded licensing agreement with Rovio Entertainment. 

Hasbro will develop the upcoming game Angry Birds Go!, scheduled to release this year, and will continue to develop and expand the collaboration with Angry Birds Star Wars from Rovio Entertainment and LucasFilm.

April 22, 2013

Strength in the games category enabled Hasbro to increase first quarter revenues by 2% to $664 million compared to $649 million for the same period last year.

PAWTUCKET, R.I. — Strength in the games category enabled Hasbro to increase first quarter revenues by 2% to $664 million compared to $649 million for the same period last year. 

First quarter revenues were negatively affected by $3 million due to the impact of foreign exchange and one less week in the reporting period. The first quarter 2013 was a 13-week period compared to the first quarter 2012, which was a 14-week period.

April 22, 2013

Strength in the games category enabled Hasbro to increase first quarter revenues by 2% to $664 million compared to $649 million for the same period last year.

PAWTUCKET, R.I. — Strength in the games category enabled Hasbro to increase first quarter revenues by 2% to $664 million compared to $649 million for the same period last year. 

First quarter revenues were negatively affected by $3 million due to the impact of foreign exchange and one less week in the reporting period. The first quarter 2013 was a 13-week period compared to the first quarter 2012, which was a 14-week period.