Content about Keebler Company

May 26, 2013

Kellogg is committing more than 640,000 servings of food to support disaster relief efforts following the devastating tornado in Moore, Okla. The company has already dispatched four semi-trailers of Kellogg's cereals and Keebler snacks to Moore, with more planned.

BATTLE CREEK — Kellogg is committing more than 640,000 servings of food to support disaster relief efforts following the devastating tornado in Moore, Okla.

The company has already dispatched four semi-trailers of Kellogg's cereals and Keebler snacks to Moore, with more planned. Feeding America is working with food banks in its network, and other relief agencies, to provide the food to families and individuals impacted by the tornado, as well as relief workers assisting the community.

November 15, 2012

Kellogg plans to debut new snacks, including cereal bars, crackers, crisps and cookies, in 2013.

BATTLE CREEK, Mich. — Kellogg plans to debut new snacks, including cereal bars, crackers, crisps and cookies, in 2013.

"We have such a strong line-up of snack brands, including Pringles, Cheez-it, Special K, Keebler and Nutri-Grain," said Alan Gravely, SVP of marketing and innovation for Kellogg Snacks. "So we are building off these brands with new products that reflect our deep understanding of people's evolving taste preferences and nutrition needs."