Content about Lay's

August 13, 2012

PepsiCo's Frito-Lay North America has launched of a gluten-free recipe section on its corporate website (www.fritolay.com) to help make snacking easier and more enjoyable for consumers with Celiac Disease or gluten sensitivities.

PLANO, Texas — PepsiCo's Frito-Lay North America has launched of a gluten-free recipe section on its corporate website (www.fritolay.com) to help make snacking easier and more enjoyable for consumers with Celiac Disease or gluten sensitivities. The new recipe section on the company's website now features gluten free recipes that can be paired or made with Frito-Lay's gluten free snacks, such as Lay's Classic potato chips, Fritos Original corn chips and Tostitos Scoops! tortilla chips.

July 18, 2012

Dollar General shoppers have until Aug. 19 to participate in a PepsiCo cause marketing initiative involving country mega star Brad Paisley.

Dollar General shoppers have until Aug. 19 to participate in a PepsiCo cause marketing initiative involving country mega star Brad Paisley.

June 12, 2012

Mauro Porcini has been named chief design officer at PepsiCo, the company announced.

PURCHASE, N.Y. — Mauro Porcini has been named chief design officer at PepsiCo, the company announced.

Porcini, who served as chief design officer at 3M, will responsible for infusing design thinking into PepsiCo's organization and culture by globally managing design with a creative, innovative and consumer-centered approach for PepsiCo's brands, with a strong focus on its top 12 global brands: Pepsi, Lay's, Gatorade, Quaker, Tropicana, Lipton, Sierra Mist/7UP, Doritos, Cheetos, Mountain Dew, Sun and Mirinda.