Content about Lingerie

January 31, 2013
Online petition asks Victoria's Secret to find right fit for survivors

A breast cancer survivor and her daughter have used the Internet to draw attention to an important issue and potentially create a new category of lingerie.

NEW YORK — A breast cancer survivor and her daughter have used the Internet to draw attention to an important issue and potentially create a new category of lingerie.

Debbie Barrett ad Allana Maiden hand-delivered more than 118,000 Change.org petition signatures to Victoria's Secret's New York office on Thursday, asking the lingerie giant to make a line of "survivor" mastectomy bras to help breast cancer survivors feel beautiful again.

July 20, 2012
Hot Topic names head of plus size division

Teen retailer Hot Topic has named Kate Horton as VP, general merchandise manager for itsTorrid division, which retails fashion apparel, lingerie and accessories for young women who wear sizes 12 and up.

CITY OF INDUSTRY, Calif. — Teen retailer Hot Topic has named Kate Horton as VP, general merchandise manager for itsTorrid division, which retails fashion apparel, lingerie and accessories for young women who wear sizes 12 and up.

Reporting to Hot Topic Inc. chairman and CEO Lisa Harper, Horton will drive the merchandising strategy for Torrid, leading a team of merchants to develop an assortment of fashion apparel that is reflective of the brand’s position, is enticing to consumers, and drives sales and profit margins.

October 6, 2011
Natori to design lingerie line for Target

Target announced that it is partnering with internationally renowned designer Josie Natori to introduce its first limited-edition collection of lingerie and loungewear.

MINNEAPOLIS — Target announced that it is partnering with internationally renowned designer Josie Natori to introduce its first limited-edition collection of lingerie and loungewear.

August 5, 2011
Online lingerie retailer gets a big-name CMO

Online lingerie retailer BareNecessities.com announced that it has named Jay Dunn as its new CMO.

NEW YORK — Online lingerie retailer BareNecessities.com announced that it has named Jay Dunn as its new CMO.

Dunn was the former VP/CMO of Lane Bryant and the man behind the company's controversial "Red Bra" campaign that was banned from ABC for being "too sexy." The campaign went viral and ended up winning several awards and being named Brandweek's top story of 2010. 

October 4, 2010
Maidenform grants exclusive licensing deal to Coconut Grove

Maidenform Brands announced that it has granted Coconut Grove Intimates an exclusive worldwide license to...