Content about National Football League

July 14, 2014

New Orleans Saints quarterback and Texas native Drew Brees will become mayor for the day of Comfort, Texas, on July 23 when the small town is temporarily renamed Advanced Comfort as part of a promotion for a new line of Wrangler jeans.

New Orleans Saints quarterback and Texas native Drew Brees will become mayor for the day of Comfort, Texas, on July 23 when the small town is temporarily renamed Advanced Comfort as part of a promotion for a new line of Wrangler jeans.

In celebration of the launch, Wrangler will kick off a community-based initiative striving to improve towns across America that begins on Wednesday, July 23, when the town of Comfort is renamed Advanced Comfort for six months.

July 2, 2014

Sports Authority held its first-ever Sports Authority Football Field Day on Sunday for more than 2,000 attendees in partnership with USA Football’s Heads Up Football initiative. The free, on-field football training camp and vendor expo were open to the public and took place at Sports Authority Field at Mile High.

Sports Authority held its first-ever Sports Authority Football Field Day on Sunday for more than 2,000 attendees in partnership with USA Football’s Heads Up Football initiative. The free, on-field football training camp and vendor expo were open to the public and took place at Sports Authority Field at Mile High.

May 15, 2014

Skechers USA has signed hall-of-fame quarterback legend Joe Namath to represent the high-performing men’s Relaxed Fit from Skechers footwear line. A new advertising campaign featuring Namath will begin in the fall.

Skechers USA has signed hall-of-fame quarterback legend Joe Namath to represent the high-performing men’s Relaxed Fit from Skechers footwear line. A new advertising campaign featuring Namath will begin in the fall.

“Broadway” Joe’s campaign launches with a new television commercial utilizing the same humorous tone set by spots for Relaxed Fit footwear featuring Joe Montana and Mark Cuban. The campaign will extend across all media with Namath appearing in print, outdoor, online and point-of-sale materials through 2015.

May 6, 2014

Belk has entered into a three-year partnership agreement with the Dallas Cowboys Cheerleaders (DCC). The agreement includes endorsements, appearances and numerous co-branded marketing initiatives.

Belk has entered into a three-year partnership agreement with the Dallas Cowboys Cheerleaders (DCC). The agreement includes endorsements, appearances and numerous co-branded marketing initiatives.

During October, Belk will also be the exclusive provider of the iPromise clothing line for the benefit of Susan G. Komen outside of the Dallas Cowboys Pro Shops.

January 29, 2014

Modell’s CEO Mitchell Modell will be extending a personal welcome to Super Bowl fans who visit the flagship store in Times Square, N.Y., via the Tensator Virtual Assistant. The company has invested in the interactive digital signage to personalize its brand and reach out to customers in more than 10 languages.

Modell’s CEO Mitchell Modell will be extending a personal welcome to Super Bowl fans who visit the flagship store in Times Square, N.Y., via the Tensator Virtual Assistant. The company has invested in the interactive digital signage to personalize its brand and reach out to customers in more than 10 languages.
 

January 23, 2014

Mars Chocolate North America will debut a new 30-second M&M'S Peanut commercial in the first half of Super Bowl XLVIII Sunday, Feb. 2, featuring Yellow.

Mars Chocolate North America will debut a new 30-second M&M'S Peanut commercial in the first half of Super Bowl XLVIII Sunday, Feb. 2, featuring Yellow.

Yellow was first introduced along with M&M'S Peanut in 1954. But the character usually plays second fiddle to Red.

January 22, 2014

Bud Light, the official beer sponsor of the NFL, is teaming up with NFL Hall of Famer Bruce Smith to launch "Stay in the Game/Drink Responsibly" — an integrated campaign that will provide adults with a reliable way to travel during the weekend of the big game.

Bud Light, the official beer sponsor of the NFL, is teaming up with NFL Hall of Famer Bruce Smith to launch "Stay in the Game/Drink Responsibly" — an integrated campaign that will provide adults with a reliable way to travel during the weekend of the big game.

"At Bud Light, we take pride in being a leader in encouraging consumers to drink responsibly," said Rob McCarthy, VP, Bud Light. "'Stay in the Game' is designed to connect with and inspire fans to make smart decisions on Super Bowl Sunday."

January 22, 2014

Bud Light, the official beer sponsor of the NFL, is teaming up with NFL Hall of Famer Bruce Smith to launch "Stay in the Game/Drink Responsibly" — an integrated campaign that will provide adults with a reliable way to travel during the weekend of the big game.

Bud Light, the official beer sponsor of the NFL, is teaming up with NFL Hall of Famer Bruce Smith to launch "Stay in the Game/Drink Responsibly" — an integrated campaign that will provide adults with a reliable way to travel during the weekend of the big game.

"At Bud Light, we take pride in being a leader in encouraging consumers to drink responsibly," said Rob McCarthy, VP, Bud Light. "'Stay in the Game' is designed to connect with and inspire fans to make smart decisions on Super Bowl Sunday."

January 21, 2014

In anticipation of Super Bowl XLVIII, Macy’s has opened an exclusive NFL Shop at Super Bowl on the fourth floor of its flagship Herald Square in New York City. Macy’s will keep the 36,000-sq.-ft. space open through Tuesday, Feb. 4.

In anticipation of Super Bowl XLVIII, Macy’s has opened an exclusive NFL Shop at Super Bowl on the fourth floor of its flagship Herald Square in New York City. Macy’s will keep the 36,000-sq.-ft. space open through Tuesday, Feb. 4.

January 21, 2014

In anticipation of Super Bowl XLVIII, Macy’s has opened an exclusive NFL Shop at Super Bowl on the fourth floor of its flagship Herald Square in New York City. Macy’s will keep the 36,000-sq.-ft. space open through Tuesday, Feb. 4.

In anticipation of Super Bowl XLVIII, Macy’s has opened an exclusive NFL Shop at Super Bowl on the fourth floor of its flagship Herald Square in New York City. Macy’s will keep the 36,000-sq.-ft. space open through Tuesday, Feb. 4.

January 20, 2014

Now that we know the two teams that are heading to Super Bowl XLVIII, Gillette is offering a chance for football fans to score last-minute tickets to the big game via Twitter.

Now that we know the two teams that are heading to Super Bowl XLVIII Sunday, Feb. 2, Gillette is offering a chance for football fans to score last-minute tickets to the big game via Twitter.

Linebacker Clay Matthews will announce one winner each day via his personal Twitter handle, @ClayMatthews52 between now and Jan. 24.

January 6, 2014

H&M is getting ready to take its latest ad campaign featuring David Beckham’s Bodywear collection to the Super Bowl. To mark the commercial, David Beckham will also make his first ever appearance at the new H&M Times Square store.

H&M is getting ready to take its latest ad campaign featuring David Beckham’s Bodywear collection to the Super Bowl. To mark the commercial, David Beckham will also make his first ever appearance at the new H&M Times Square store.

November 6, 2013

Tommy Bahama has entered into an agreement with the National Football League to create an officially licensed collection of premium lifestyle apparel. This collaboration will yield a distinctive series of highly focused Tommy Bahama lifestyle apparel custom designed solely for the NFL.

Tommy Bahama has entered into an agreement with the National Football League to create an officially licensed collection of premium lifestyle apparel. This collaboration will yield a distinctive series of highly focused Tommy Bahama lifestyle apparel custom designed solely for the NFL.

November 6, 2013

Tommy Bahama has entered into an agreement with the National Football League to create an officially licensed collection of premium lifestyle apparel. This collaboration will yield a distinctive series of highly focused Tommy Bahama lifestyle apparel custom designed solely for the NFL.

Tommy Bahama has entered into an agreement with the National Football League to create an officially licensed collection of premium lifestyle apparel. This collaboration will yield a distinctive series of highly focused Tommy Bahama lifestyle apparel custom designed solely for the NFL.

October 30, 2013

Overstock.com has released the first commercial in its new series starring NFL coach and Hall-of-Famer Mike Ditka and quarterback Jim McMahon.

Overstock.com has released the first commercial in its new series starring NFL coach and Hall-of-Famer Mike Ditka and quarterback Jim McMahon.

"Overstock.com was pleased to bring together the two powerhouses of Mike Ditka and Jim McMahon once again," said Overstock.com co-president, Stormy Simon. "Coach Ditka portrays the same passion and excitement we feel about our business."

October 30, 2013

Overstock.com has released the first commercial in its new series starring NFL coach and Hall-of-Famer Mike Ditka and quarterback Jim McMahon.

Overstock.com has released the first commercial in its new series starring NFL coach and Hall-of-Famer Mike Ditka and quarterback Jim McMahon.

"Overstock.com was pleased to bring together the two powerhouses of Mike Ditka and Jim McMahon once again," said Overstock.com co-president, Stormy Simon. "Coach Ditka portrays the same passion and excitement we feel about our business."

September 10, 2013

As the Lay's Stax brand prepares to mark its 10th anniversary, it is teaming up with the National Football League for its first-ever football-themed promotion.

PLANO, Texas — As the Lay's Stax brand prepares to mark its 10th anniversary, it is teaming up with the National Football League for its first-ever football-themed promotion. 

Lay’s Stax will host a Game Day Click-Off sweepstakes on its Facebook page, where fans of Thursday Night Football and Lay's Stax crisps will have the chance to engage with the brand, share their love of football and win prizes, including a chance to win tickets to Super Bowl XLVIII in New York/New Jersey.

September 10, 2013

As the Lay's Stax brand prepares to mark its 10th anniversary, it is teaming up with the National Football League for its first-ever football-themed promotion.

PLANO, Texas — As the Lay's Stax brand prepares to mark its 10th anniversary, it is teaming up with the National Football League for its first-ever football-themed promotion. 

Lay’s Stax will host a Game Day Click-Off sweepstakes on its Facebook page, where fans of Thursday Night Football and Lay's Stax crisps will have the chance to engage with the brand, share their love of football and win prizes, including a chance to win tickets to Super Bowl XLVIII in New York/New Jersey.

September 3, 2013

Campbell’s Chunky soup, the official soup sponsor of the NFL, is renewing the Mama’s Boy campaign for the 2013 season, this time tapping Green Bay Packers linebacker and Super Bowl XLV champion Clay Matthews as its spokesperson.

CAMDEN, N.J. — Campbell’s Chunky soup, the official soup sponsor of the NFL, is renewing the Mama’s Boy campaign for the 2013 season, this time tapping Green Bay Packers linebacker and Super Bowl XLV champion Clay Matthews as its spokesperson.

In conjunction with the new ad campaign, Campbell will kick off the upcoming season with three new soups inspired by a classic sports pub menu: Hearty Cheeseburger, Spicy Chicken Quesadilla and Philly-Style Cheesesteak.

September 3, 2013

Campbell’s Chunky soup, the official soup sponsor of the NFL, is renewing the Mama’s Boy campaign for the 2013 season, this time tapping Green Bay Packers linebacker and Super Bowl XLV champion Clay Matthews as its spokesperson.

CAMDEN, N.J. — Campbell’s Chunky soup, the official soup sponsor of the NFL, is renewing the Mama’s Boy campaign for the 2013 season, this time tapping Green Bay Packers linebacker and Super Bowl XLV champion Clay Matthews as its spokesperson.

In conjunction with the new ad campaign, Campbell will kick off the upcoming season with three new soups inspired by a classic sports pub menu: Hearty Cheeseburger, Spicy Chicken Quesadilla and Philly-Style Cheesesteak.

September 3, 2013

L.L.Bean has introduced the One Fund Boston Tote made from the tarp used to protect the Fenway Park infield during its 100th anniversary in 2012.

FREEPORT, Maine — L.L.Bean has introduced the One Fund Boston Tote made from the tarp used to protect the Fenway Park infield during its 100th anniversary in 2012.

The limited edition version of the company’s signature tote celebrates the spirit of Boston and its people, with 100% of the profits going to The One Fund Boston.

August 29, 2013

The National Football League begins play soon and Procter & Gamble’s Tide brand is leveraging is relationship with all 32 teams with an innovative social media campaign.

The National Football League begins play soon and Procter & Gamble’s Tide brand is leveraging its relationship with all 32 teams with an innovative social media campaign.

August 29, 2013

The National Football League begins play soon and Procter & Gamble’s Tide brand is leveraging is relationship with all 32 teams with an innovative social media campaign.

The National Football League begins play soon and Procter & Gamble’s Tide brand is leveraging its relationship with all 32 teams with an innovative social media campaign.

August 29, 2013

The National Football League begins play soon and Procter & Gamble’s Tide brand is leveraging is relationship with all 32 teams with an innovative social media campaign.

The National Football League begins play soon and Procter & Gamble’s Tide brand is leveraging its relationship with all 32 teams with an innovative social media campaign.

August 12, 2013

Wheaties has chosen MVP Adrian Peterson as the face of three limited-edition cereal boxes, the first of which is available in stores this week.

MINNEAPOLIS — Wheaties has chosen MVP Adrian Peterson as the face of three limited-edition cereal boxes, the first of which is available in stores this week. 

As the latest "The Breakfast of Champions" athlete, Peterson will be honored at a celebratory event later this month by Wheaties.