Content about News America Marketing

January 2, 2014

Digital coupons may get all the publicity, but SmartSource isn’t buying the hype as evidenced by what it said was a record-setting coupon drop on Sunday, January 5.

Digital coupons may get all the publicity, but SmartSource isn’t buying the hype as evidenced by what it said was a record-setting coupon drop on Sunday, January 5.

Parent company News America Marketing said the Sunday, January 5 edition of its SmartSource publication was the largest in its history with up to three inserts required in some markets to deliver up to 136 pages of coupons.

August 7, 2013

News America Marketing, a coupon publisher in the U.S. and Canada which produces more than 165 billion coupons annually, has promoted Chris Blanco to EVP, CFO. He will report directly to CEO Paul V. Carlucci.

NEW YORK — News America Marketing, a coupon publisher in the U.S. and Canada which produces more than 165 billion coupons annually, has promoted Chris Blanco to EVP, CFO. He will report directly to CEO Paul V. Carlucci.

March 22, 2013

Coupon publisher News America Marketing has expanded its mobile application to the iPhone following last year’s introduction on the iPad.

Coupon publisher News America Marketing has expanded its mobile application to the iPhone following last year’s introduction on the iPad.

Mobile coupons still have a long way to go before unseating the conventional print circular, but innovative solutions such as the SmartSource Xpress, or SSX, are helping accelerate the pace of change by enabling brands to put coupons directly into shoppers’ hands via their mobile device.

March 22, 2013

Coupon publisher News America Marketing has expanded its mobile application to the iPhone following last year’s introduction on the iPad.

Coupon publisher News America Marketing has expanded its mobile application to the iPhone following last year’s introduction on the iPad.

Mobile coupons still have a long way to go before unseating the conventional print circular, but innovative solutions such as the SmartSource Xpress, or SSX, are helping accelerate the pace of change by enabling brands to put coupons directly into shoppers’ hands via their mobile device.