Content about Private label

March 29, 2013
Study: Mass merchants target diverse consumer group with private label offerings

Walmart and Target are targeting multi-cultural and health-conscious consumers with their private-label products directed at multicultural and health-conscious consumers.

ROCKVILLE, Md. — Walmart and Target are targeting multi-cultural and health-conscious consumers with their private-label products directed at multicultural and health-conscious consumers.

June 20, 2012
Supervalu expands private-label offering

Supervalu's Essential Everyday private-label line will include 2,700 products across more than 100 categories by 2013.

MINNEAPOLIS — Supervalu's Essential Everyday private-label line will include 2,700 products across more than 100 categories by 2013.

Essential Everyday products, which are available at approximately 3,300 stores nationwide — including Supervalu's family of stores — currently features more than 1,200 items across more than 40 categories. The expanded Essential Everyday brand lineup was introduced in New York last week by chef and cookbook author Antonia Lofaso.

September 8, 2011
Former Google executive to serve as keynote speaker at PLMA trade show

The Private Label Manufacturers Association announced that Douglas Merrill will serve as the keynote speaker for the organization's 2011 Private Label Trade Show in November.

NEW YORK — The Private Label Manufacturers Association announced that Douglas Merrill will serve as the keynote speaker for the organization's 2011 Private Label Trade Show in November.

Merrill, who served as EVP engineering and chief information officer for Google from 2003 to 2008, will offer attendees perspective on how shoppers and shopping behaviors are changing, and what the coming retail marketplace will look like. The keynote speech will be presented at the annual PLMA Salute to Excellence Breakfast on Nov. 14.

August 5, 2011
Private brands deliver big savings

NEW YORK — Consumers heading to the grocery store this summer can garner more than 35% in savings if they buy store brands, according to a pricing study conducted by the Private Label Manufacturers Association.

July 19, 2011
Survey: Food shoppers look for value amid rising prices, shrinking package sizes

Rising food prices and shrinking package sizes is a top concern for consumers, according to Deloitte's "2011 Consumer Food and Product Insight Survey."

NEW YORK — Rising food prices and shrinking package sizes is a top concern for consumers, according to Deloitte's "2011 Consumer Food and Product Insight Survey."

June 21, 2011
PLMA reports jump in 2010 private-label sales

Private-label sales across all three major retail channels reached new highs in 2010, according the Private Label Manufacturers Association.

NEW YORK — Private-label sales across all three major retail channels reached new highs in 2010, according the Private Label Manufacturers Association.

March 28, 2011
Private-label implementation to eat up 50% of food share

The share of private-label brands and products will double to 50% by 2025, thanks to a continued emphasis made by retailers.

NEW YORK — The share of private-label brands and products will double to 50% by 2025, thanks to a continued emphasis made by retailers.

In a new report released by Rabobank's Food and Agribusiness Research division, author Sebastiaan Schreijen noted that national brands and smaller, secondary brands (referred to as "A" and "B" brands, respectively) will prompt an intense price competition and therefore will cause the private-label market to become chock-full of higher-quality "B"-brand products at lower prices.

March 1, 2011
Food Lion launches private label push

Food Lion is promoting its private labels by offering its loyalty club members the opportunity to earn up to $10 in free groceries when they buy private brand products through March 29.

SALISBURY, N.C. -- Food Lion is promoting its private labels by offering its loyalty club members the opportunity to earn up to $10 in free groceries when they buy private brand products through March 29. 

January 21, 2011
Many Americans believe private-label products are high quality

It seems that private-label brands are getting a sterling reputation among shoppers.

CHICAGO — It seems that private-label brands are getting a sterling reputation among shoppers.

According to new research by Mintel, consumers have taken notice of private-label companies' "better-for-you" products and attractive packaging, as 44% of grocery shoppers believe store-brand products are of better quality today than they were five years ago. What's more, 39% of respondents said they would recommend purchasing a store-brand product.

December 7, 2010
PLMA: Private-label products cut grocery bill by more than 30%

Switching to private-label brands could help consumers save one-third of their typical spend on products,...

NEW YORK Switching to private-label brands could help consumers save one-third of their typical spend on products, a new study conducted by the Private Label Manufacturers of America found.

 

October 1, 2010
Deloitte: Store brands retain a strong presence in retail

NEW YORK (Oct. 1)- Deloitte released a report last week that reaffirmed the latest shopping trend among consumers: private-label purchases.

NEW YORK (Oct. 1)- Deloitte released a report last week that reaffirmed the latest shopping trend among consumers: private-label purchases.

September 23, 2010
Survey finds disconnect between consumer, retailer view of private brands

According to Deloitte's "The Battle for Brands in a World of Private Labels" study, when asked how market share of store brands will change in the United States by 2012, 77% of CPG executives and 90% of retail executives surveyed indicated it will increase or increase significantly.

NEW YORK - According to Deloitte's "The Battle for Brands in a World of Private Labels" study, when asked how market share of store brands will change in the United States by 2012, 77% of CPG executives and 90% of retail executives surveyed indicated it will increase or increase significantly.

September 22, 2010
Survey finds disconnect between consumer, retailer view of private brands

According to Deloitte's "The Battle for Brands in a World of Private Labels" study, when...