Content about Sales promotion

July 21, 2014

Many teachers spend some of their own money on back-to-school supplies and to capitalize on the trend Walmart has introduced a 10% rebate program.

Many teachers spend some of their own money on back-to-school supplies and to capitalize on the trend Walmart has introduced a 10% rebate program.

July 10, 2014

ShopAtHome.com, one of the largest coupon search engines connecting shoppers to exclusive deals and cash-back savings, has expanded its product offering to include ShopGold Rewards, a new program that offers free gift cards from major retailers to consumers.

ShopAtHome.com, one of the largest coupon search engines connecting shoppers to exclusive deals and cash-back savings, has expanded its product offering to include ShopGold Rewards, a new program that offers free gift cards from major retailers to consumers.

The company said that ShopGold Reward’s launch has positioned it as the “most extreme savings hub anywhere,” and the only site offering coupons, cash back and free gift card rewards in an integrated way through its site and apps.

July 8, 2014

Free Standing Insert (FSI) coupon activity increased 3.4% based on Coupons Dropped during the first six months of 2014 versus the same time period in 2013, according to Marx, a Kantar Media solution.

Free Standing Insert (FSI) coupon activity increased 3.4% based on Coupons Dropped during the first six months of 2014 versus the same time period in 2013, according to Marx, a Kantar Media solution.

FSI Coupons Dropped within non-food categories increased 8.2% to represent 65% of the 158 billion FSI coupons distributed during this period.

July 8, 2014

What if you could replicate the physical in-store experience on the web? The concept sounds incredibly powerful. Retailers could connect product experts with key audiences to demonstrate and sell physical products, just like in-store.

What if you could replicate the physical in-store experience on the web? The concept sounds incredibly powerful. Retailers could connect product experts with key audiences to demonstrate and sell physical products, just like in-store. The ubiquitous “Can I help you?” chat windows are a pale reflection, at best, of a truly interactive customer experience. It’s impossible to convey the intricate details that make a brand and its products unique in a text-only window.

June 11, 2014

With coupons for anywhere from J.C. Penney to Jos. A. Bank, instant savings are now in people’s pockets with the addition of Groupon Freebies to the coupon giant’s mobile app.

With coupons for anywhere from J.C. Penney to Jos. A. Bank, instant savings are now in people’s pockets with the addition of Groupon Freebies to the coupon giant’s mobile app.

The feature, which was launched late in 2013 on Groupon’s website, was added to its mobile app on Tuesday. With Freebies now available to deal seekers on the go, some 30,000 coupons, discount codes and other deals that it features will be at customers’ fingertips.

May 8, 2014

Ebates.com, a pioneer in online cash-back shopping, has once again expanded its mobile offerings. The new free iPad shopping app offers access to cash back, online coupons and free shipping from participating stores.

Ebates.com, a pioneer in online cash-back shopping, has once again expanded its mobile offerings. The new free iPad shopping app offers access to cash back, online coupons and free shipping from participating stores.

The app is available for download at the App Store.

Built with a native tablet design that the company touts as easy to navigate, the app features powerful product and deal search capability, daily double cash back offerings, each user’s personal Favorite Stores and simple find-and-paste couponing.

April 25, 2014

A new digital initiative from Walgreens allows the retailer to engage with shoppers at multiple touchpoints on the path to purchase thanks to a personalized digital coupon and analytics platform from Coupons.com called Retailer iQ.

A new digital initiative from Walgreens allows the retailer to engage with shoppers at multiple touchpoints on the path to purchase thanks to a personalized digital coupon and analytics platform from Coupons.com called Retailer iQ.

Coupons.com announced the launch of Retailer iQ with Walgreens as the largest user of the platform with implementations underway with four other unidentified retailers. According to Coupons.com Retailer iQ fundamentally changes the promotions and checkout experience for shoppers and retailers by making them digital, mobile and personalized.

February 26, 2014

Discount Coupons has acquired Daily Deal Builder (DDB), a Daily Deal software and solutions provider.

Discount Coupons has acquired Daily Deal Builder (DDB), a Daily Deal software and solutions provider.

DDB’s software platform allows anyone to set up, manage and host a feature-rich Daily Deal or coupon website. Currently, more than 150 companies in the U.S. and abroad utilize DDB as their Daily Deal software provider. DDB Founders Marc and Tyler Horne will remain with DDB and form part of the company's growing staff.

February 24, 2014

Ebates, the owner and operator of the world's most rewarding shopping programs, has appointed Yen Lee as SVP of corporate development.

Ebates, the owner and operator of the world's most rewarding shopping programs, has appointed Yen Lee as SVP of corporate development.

February 18, 2014

With approximately 1.5 billion smartphones currently in use today, it is safe to say mobile is radically changing consumer retail behavior. To maximize in-store sales opportunities and minimize hurdles to purchase, retailers must change their approach to reach a new generation of customers steeped in a mobile lifestyle.

With approximately 1.5 billion smartphones currently in use today, it is safe to say mobile is radically changing consumer retail behavior. To maximize in-store sales opportunities and minimize hurdles to purchase, retailers must change their approach to reach a new generation of customers steeped in a mobile lifestyle.

But how should retailers best interact with their customers in this new age of mobile? A new innovation from Apple could be one answer: iBeacon.

February 11, 2014

Kroger has purchased the assets of You Technology Brand Services, a Silicon Valley-based platform of digital coupons and promotions.

Kroger has purchased the assets of You Technology Brand Services, a Silicon Valley-based platform of digital coupons and promotions.

February 7, 2014

Food Lion has unveiled a new online tool, MVP Coupon Hub, to make accessing grocery coupons online easier for customers.

Food Lion has unveiled a new online tool, MVP Coupon Hub, to make accessing grocery coupons online easier for customers.

The new tool, found on the grocer’s website features load-to-card and printable coupons.

February 6, 2014

Digital coupon marketplace RetailMeNot said that its investments are paying off, following a strong performance in the fourth quarter ended Dec. 31, 2013.

Digital coupon marketplace RetailMeNot said that its investments are paying off, following a strong performance in the fourth quarter ended Dec. 31, 2013.

The company reported net revenues for the quarter of $78.5 million, an increase of 55% compared to $50.8 million the prior-year quarter. Organic net revenues, which exclude net revenues from acquired businesses not owned during both comparative periods, increased 50%.  

January 16, 2014

Sears and Kmart are the first companies to engage with the Pikato platform and have already seen mobile engagement rates soar 1,100%, according to Pikato.

Sears and Kmart are the first companies to engage with the Pikato platform and have already seen mobile engagement rates soar 1,100%, according to Pikato.

Pikato’s retail mobile marketing solution personalizes the customer shopping experience to increase consumer engagement and deliver measurable results.

January 13, 2014

Groupon has expanded its fashion and apparel footprint with its acquisition of Ideeli, a leading online flash fashion retailer, for $43 million in cash.

Groupon has expanded its fashion and apparel footprint with its acquisition of Ideeli, a leading online flash fashion retailer, for $43 million in cash.

Ideeli was founded in 2007 and its members number in the millions.

January 8, 2014

Groupon has named Tamer Tamar as SVP of international operations and Sri Subramaniam as VP of engineering for smart deals.

Groupon has named Tamer Tamar as SVP of international operations and Sri Subramaniam as VP of engineering for smart deals.

“We’re thrilled to have Tamer and Sri join Groupon and bring their incredible talent to our expanding bench of senior executives,” said CEO Eric Lefkofsky. “Tamer and Sri will accelerate Groupon’s plans to grow our international operations and deliver more and more relevant deals to our customers throughout the world.”

January 6, 2014

Coupons.com, a leading provider of digital printable coupons, digital paperless coupons and mobile promotions, has acquired Yub. Terms of the deal were not disclosed.

Coupons.com, a leading provider of digital printable coupons, digital paperless coupons and mobile promotions, has acquired Yub. Terms of the deal were not disclosed.

Yub allows consumers to link digital offers and promotions to payment cards for instant savings when they use the cards for in-store purchases. Merchants, retailers and restaurants can easily track offers from online clicks to offline purchases. Coupons.com plans to bring its scale, affiliate network reach and merchant base to the Yub platform to increase consumer adoption.

January 2, 2014

Digital coupons may get all the publicity, but SmartSource isn’t buying the hype as evidenced by what it said was a record-setting coupon drop on Sunday, January 5.

Digital coupons may get all the publicity, but SmartSource isn’t buying the hype as evidenced by what it said was a record-setting coupon drop on Sunday, January 5.

Parent company News America Marketing said the Sunday, January 5 edition of its SmartSource publication was the largest in its history with up to three inserts required in some markets to deliver up to 136 pages of coupons.

December 20, 2013

Groupon is offering last-minute holiday shoppers Grouponvelope and a digital gift voucher. With these new options, Groupon lets local merchants who do not have a gift card program reach customers who are looking for last-minute holiday gift ideas.

Groupon is offering last-minute holiday shoppers Grouponvelope and a digital gift voucher. With these new options, Groupon lets local merchants who do not have a gift card program reach customers who are looking for last-minute holiday gift ideas.

November 8, 2013

Record downloads of its app and North American revenue growth have Groupon feeling good about mobile initiatives and its ongoing evolution from a provider of daily deals via email to a full bore e-commerce marketplace.

Record downloads of its app and North American revenue growth have Groupon feeling good about mobile initiatives and its ongoing evolution from a provider of daily deals via email to a full bore e-commerce marketplace.

October 23, 2013

Groupon has elected Jeffrey Housenbold, president and CEO of Shutterfly, to the company’s board of directors.

Groupon has elected Jeffrey Housenbold, president and CEO of Shutterfly, to the company’s board of directors.

“We are thrilled to welcome Jeffrey to the Groupon board,” said Ted Leonsis, chairman. “He brings tremendous expertise and energy, as well as a demonstrated history of innovation and leadership. We look forward to his perspective as Groupon continues to grow and evolve.”

October 21, 2013

Gokul Rajaram, head of product engineering at disruptive payments company Square, has joined the board of directors at digital coupon marketplace RetailMeNot.

Gokul Rajaram, head of product engineering at disruptive payments company Square, has joined the board of directors at digital coupon marketplace RetailMeNot.

September 3, 2013

The world’s largest digital coupon marketplace, RetailMeNot.com, has introduced new functionality and platform integration capabilities to its popular service with the launch of version 3.0 of its iOS and Android coupons app.

The world’s largest digital coupon marketplace, RetailMeNot.com, has introduced new functionality and platform integration capabilities to its popular service with the launch of version 3.0 of its iOS and Android coupons app.

August 23, 2013

Social Reality, a developer of platforms for social and digital advertising, has elected Malcolm CasSelle to the company's board of directors.

SANTA MONICA, Calif. — Social Reality, a developer of platforms for social and digital advertising, has elected Malcolm CasSelle to the company's board of directors.

August 7, 2013

News America Marketing, a coupon publisher in the U.S. and Canada which produces more than 165 billion coupons annually, has promoted Chris Blanco to EVP, CFO. He will report directly to CEO Paul V. Carlucci.

NEW YORK — News America Marketing, a coupon publisher in the U.S. and Canada which produces more than 165 billion coupons annually, has promoted Chris Blanco to EVP, CFO. He will report directly to CEO Paul V. Carlucci.