Content about Shopping

November 19, 2014

Some of the biggest names in the retail industry have partnered with a new online shopping and fundraising platform called iMyne, which aims to make it easy for consumers to earn money and give to their favorite causes after shopping online. 

Some of the biggest names in the retail industry have partnered with a new online shopping and fundraising platform called iMyne, which aims to make it easy for consumers to earn money and give to their favorite causes after shopping online.

Like other rewards sites, imyne.com gives shoppers the option of earning cash back. But it also allows them to send their cash back to charitable causes. Top retailers such as Nordstrom, Neiman Marcus, Target, Sears, Home Depot, Gap, Best Buy, Saks, Zappos and more have all signed up as retail partners.

November 17, 2014

New functionality such as interactive maps, enhanced list-making and search capabilities are designed to make it easier than ever to shop Target.

New functionality such as interactive maps, enhanced list-making and search capabilities are designed to make it easier than ever to shop Target.

Working with shopper engagement solutions provider Point Inside, Target has upgraded its mobile capabilities ahead of a holiday season in which shoppers will be more digitally engaged than ever.

November 13, 2014

When it comes to getting a great deal, Black Friday and Cyber Monday are big shopping days for consumers. But according to new research from Nielsen, men and women have different shopping behaviors on these two retail holidays.

When it comes to getting a great deal, Black Friday and Cyber Monday are big shopping days for consumers. But according to new research from Nielsen, men and women have different shopping behaviors on these two retail holidays.

November 11, 2014

This past summer President Obama turned heads when the White House hosted a curious sounding event called a Maker Faire.

This past summer President Obama turned heads when the White House hosted a curious sounding event called a Maker Faire. The event was created to recognize people known as “Makers” and the global movement they are a part of that is upending traditional product development cycles, the consumer acceptance curve and the retail industry.

November 10, 2014

Recently, I participated in a strategic conference that included several sessions on how to effectively use advertising and promotion to reach moms, millennials, multiculturals and other shopper segments. 

Recently, I participated in a strategic conference that included several sessions on how to effectively use advertising and promotion to reach moms, millennials, multiculturals and other shopper segments. Not surprisingly, significant emphasis was placed on the use of emerging digital and mobile media. But each session also reinforced that traditional media including television, radio, retail feature ads, and Free Standing Insert (FSI) coupons should not be undervalued.

November 7, 2014

New website BeautyKind.us will enable consumers to give back just by making purchases.  Whether it’s shopping for makeup, skincare, fragrances, hair or nail products, 5% of the purchase price of every product will be donated to the charity of the consumer's choice.

New website BeautyKind.us will enable consumers to give back just by making purchases.  Whether it’s shopping for makeup, skincare, fragrances, hair or nail products, 5% of the purchase price of every product will be donated to the charity of the consumer's choice. The unique shopping platform “We-Commerce” was created to integrate cause within commerce and bring the beauty community together for the greater good.

November 4, 2014

Although 83% of consumers say most of their shopping takes place in-store, they still report a variety of disconnects between the in-store and online retail experience.

Although 83% of consumers say most of their shopping takes place in-store, they still report a variety of disconnects between the in-store and online retail experience.

According to a survey of 1,000 U.S. consumers from electronic shelf label (ESL) technology vendor DisplayData, 44% of U.S. consumers think retailers offer different prices online and offline.

October 23, 2014

Christmas procrastination knows no boundaries according to a recent survey which shows U.K. shoppers are as bad as Americans when it comes to waiting until the last minute.

Christmas procrastination knows no boundaries according to a recent survey which shows U.K. shoppers are as bad as Americans when it comes to waiting until the last minute.

For most shoppers Christmas won’t be coming early this this year.  Nearly half (47%) of consumers will order gifts online this this holiday season with less than a week until the big day itself, reveals the latest eCustomerServiceIndex results from eDigitalResearch, a UK-based experts on multi-channel customer experiences and IMRG, the UK's industry association for e-retail.  

October 22, 2014

Revolutionary has become the most overused term in the retail industry and the latest company to apply that description to its retail offering is ironically called Retailcommon.

Revolutionary has become the most overused term in the retail industry and the latest company to apply that description to its retail offering is ironically called Retailcommon.

 

October 15, 2014

A delayed start to the shopping season is causing consumers to postpone their holiday purchases until Thanksgiving weekend, according to the 2014 Holiday Purchase Intentions Survey from global information company The NPD Group.

A delayed start to the shopping season is causing consumers to postpone their holiday purchases until Thanksgiving weekend, according to the 2014 Holiday Purchase Intentions Survey from global information company The NPD Group.

October 7, 2014

The 2014 holiday shopping season will be characterized by cautious spending, while economic realities create one of two American holiday shoppers — survivalists and selectionists — according to a new report from PricewaterhouseCoopers U.S. and Strategy, titled "2014 Holiday Outlook: Top trends, consumer behaviors and implications for retailers."

The 2014 holiday shopping season will be characterized by cautious spending, while economic realities create one of two American holiday shoppers — survivalists and selectionists — according to a new report released Tuesday from PricewaterhouseCoopers U.S. and Strategy, titled "2014 Holiday Outlook: Top trends, consumer behaviors and implications for retailers."

October 7, 2014

Holiday sales are projected to grow at their fastest level in years, rising 4.1% to nearly $617 billion after a 3.1% increase last year, according to an annual forecast released by the National Retail Federation.

Holiday sales are projected to grow at their fastest level in years, rising 4.1% to nearly $617 billion after a 3.1% increase last year, according to an annual forecast released by the National Retail Federation.

October 3, 2014

How well many retailers perform this holiday season in store and online will be determined by the shopping preferences of a demographic group that doesn’t typically get a lot of love from marketers.

How well many retailers perform this holiday season in store and online will be determined by the shopping preferences of a demographic group that doesn’t typically get a lot of love from marketers.

September 26, 2014

A global report by Capgemini, a leading provider of consulting, technology and outsourcing services, claims that consumers consider social media a less important part of their customer journey — from awareness, through to post-sale activity — compared to two years ago.

A global report by Capgemini, a leading provider of consulting, technology and outsourcing services, claims that consumers consider social media a less important part of their customer journey — from awareness, through to post-sale activity — compared to two years ago.

September 24, 2014

According to Deloitte’s annual retail holiday sales forecast, steadily improving economic fundamentals should moderately boost holiday sales in stores and online this year.

According to Deloitte’s annual retail holiday sales forecast, steadily improving economic fundamentals should moderately boost holiday sales in stores and online this year.

September 8, 2014

Whole Foods is aiming to make life for customers in 15 cities a little more convenient. The company has entered into a partnership with grocery delivery service Instacart that enables customers to have Whole Foods Market products delivered to them in one hour.

Whole Foods is aiming to make life for customers in 15 cities a little more convenient. The company has entered into a partnership with grocery delivery service Instacart that enables customers to have Whole Foods Market products delivered to them in one hour.

Customers will soon also be able to place orders via Instacart and pick them up local participating Whole Foods Market stores, making Whole Foods the first national Instacart partner to offer the in-store pickup service.

August 26, 2014

In perhaps the most rapid shift in consumer behavior ever witnessed, the number of people who intend to buy something online has doubled from just three years ago, according to Nielsen’s new Global Survey of e-commerce.

In perhaps the most rapid shift in consumer behavior ever witnessed, the number of people who intend to buy something online has doubled from just three years ago, according to Nielsen’s new Global Survey of e-commerce.

August 15, 2014

Office Depot is leveraging a new back-to-school shopping trend report to drive traffic to its stores this back-to-school season.

Office Depot is leveraging a new back-to-school shopping trend report to drive traffic to its stores this back-to-school season.

The survey, commissioned by Office Depot, reports the manner in which parents and students approach back-to-school shopping, including who in the family has the most influence over purchasing decisions and whether shoppers stick to a provided classroom list or add personalized items to their school supplies.

July 30, 2014

Just how often does Amazon change prices throughout the day? And when do other leading retailers adjust their prices? Price intelligence and optimization leader 360pi is out with a new report that answers those questions and sheds lights on some surprising pricing tactics at top retailers.

Just how often does Amazon change prices throughout the day? And when do other leading retailers adjust their prices? Price intelligence and optimization leader 360pi is out with a new report that answers those questions and sheds lights on some surprising pricing tactics at top retailers.

The report, titled “When Should You Change Your Prices,” explores the phenomenon of pricing dynamism at leading retailers and assesses its effectiveness. What 360pi discovered is that the level of price dynamism can vary dramatically across retailers.

July 28, 2014

Target is looking to bolster sales results in Canada by appealing to parents and students this back-to-school season, offering everything from fashion to school supplies at prices that it touts as “unbeatable.”

Target is looking to bolster sales results in Canada by appealing to parents and students this back-to-school season, offering everything from fashion to school supplies at prices that it touts as “unbeatable.”

July 25, 2014

Time Inc.’s ALL YOU media property is looking for individuals worthy of the distinction of being called “America’s Smartest Shopper,” and is relying on a range of digital methods to aid in the search.

Time Inc.’s ALL YOU media property is looking for individuals worthy of the distinction of being called “America’s Smartest Shopper,” and is relying on a range of digital methods to aid in the search.

July 17, 2014

Families this summer will spend slightly more on back-to-school items than they did in 2013. According to NRF’s 2014 Back-to-School Survey conducted by Prosper Insights & Analytics, the average family with children in grades K-12 will spend $669.28 on apparel, shoes, supplies and electronics, up 5% from $634.78 in 2013.

Families this summer will spend slightly more on back-to-school items than they did in 2013. According to NRF’s 2014 Back-to-School Survey conducted by Prosper Insights & Analytics, the average family with children in grades K-12 will spend $669.28 on apparel, shoes, supplies and electronics, up 5% from $634.78 in 2013.

July 16, 2014

The concept of “programmatic shopper marketing” is transforming the ways brands engage with shoppers to drive sales, and creating a new set of skills for marketers to master.

The concept of “programmatic shopper marketing” is transforming the ways brands engage with shoppers to drive sales, and creating a new set of skills for marketers to master.

July 8, 2014

With back to-school season underway, many retailers are already offering deals and discounts to drive traffic to their online and brick-and-mortar stores. Staples is no different.

With back to-school season underway, many retailers are already offering deals and discounts to drive traffic to their online and brick-and-mortar stores. Staples is no different.

The retailer’s price-match program, launched a little more than a week ago, gives shoppers incentive by promising to match a competitor’s price — including prices on Amazon and any retailer with both online and brick-and-mortar stores — on any items sold in Staples stores or on Staples.com. Customers will then receive 10% off the difference.

June 20, 2014

It looks like more consumers prefer to do their back-to-school and back-to-college shopping online. According to a study from e-commerce marketing technology provider HookLogic and polling company Qriously, 35% of consumers shop for back-to-school suppliers online, while 34% shop in-store and 33% shop both channels (some totals equal more than 100% due to rounding).

It looks like more consumers prefer to do their back-to-school and back-to-college shopping online. According to a study from e-commerce marketing technology provider HookLogic and polling company Qriously, 35% of consumers shop for back-to-school suppliers online, while 34% shop in-store and 33% shop both channels (some totals equal more than 100% due to rounding).