Content about Sport Chalet

May 13, 2013
Sports Chalet turns to PR agency to re-establish brand

Specialty sporting goods retailer Sport Chalet is looking to public relations boutique agency Formula PR to help establish its brand as a leader within the active lifestyle industry.

LOS ANGELES — Specialty sporting goods retailer Sport Chalet is looking to public relations boutique agency Formula PR to help establish its brand as a leader within the active lifestyle industry. 

The multi-faceted program will focus on elevating visibility around Sport Chalet’s in-house health and fitness experts, heightening regional awareness through interactive events and custom programs, in addition to connecting with consumers, and positioning the brand as the go-to resource for education, training and gear in the vast sports arena. 

May 13, 2013
Sports Chalet turns to PR agency to re-establish brand

Specialty sporting goods retailer Sport Chalet is looking to public relations boutique agency Formula PR to help establish its brand as a leader within the active lifestyle industry.

LOS ANGELES — Specialty sporting goods retailer Sport Chalet is looking to public relations boutique agency Formula PR to help establish its brand as a leader within the active lifestyle industry. 

The multi-faceted program will focus on elevating visibility around Sport Chalet’s in-house health and fitness experts, heightening regional awareness through interactive events and custom programs, in addition to connecting with consumers, and positioning the brand as the go-to resource for education, training and gear in the vast sports arena. 

April 4, 2013
Sport Chalet rolls out same day delivery service

Sport Chalet has launched a new service that it will give customers the opportunity to order merchandise online and have it delivered the same day.

LOS ANGELES — Sport Chalet has launched a new service that it will give customers the opportunity to order merchandise online and have it delivered the same day.

March 12, 2013
Sport Chalet aiding injured workers

A blood drive and fundraising effort are underway in Southern California to support two employees injured in an explosion at a Sport Chalet store.

A blood drive and fundraising effort are underway in Southern California to support two employees injured in an explosion at a Sport Chalet store.

The two employees, Victor Gonzales, 25, and Lauren Polzin, 27, were injured earlier this month while attempting to shut off a gas valve after a customer in the retailer’s store in La Canada, Ca., reported smelling gas. Sport Chalet operates 54 stores in California, Arizona, Nevada and Utah.

March 12, 2013
Sport Chalet aiding injured workers

A blood drive and fundraising effort are underway in Southern California to support two employees injured in an explosion at a Sport Chalet store.

A blood drive and fundraising effort are underway in Southern California to support two employees injured in an explosion at a Sport Chalet store.

The two employees, Victor Gonzales, 25, and Lauren Polzin, 27, were injured earlier this month while attempting to shut off a gas valve after a customer in the retailer’s store in La Canada, Ca., reported smelling gas. Sport Chalet operates 54 stores in California, Arizona, Nevada and Utah.

February 28, 2013
Sport Chalet enhances online assortment

Sport Chalet, a sporting goods chain operating mostly on the west coast, has expanded its online assortment.

LOS ANGELES — Sport Chalet, a sporting goods chain operating mostly on the west coast, has expanded its online assortment.

Sport Chalet customers now have the opportunity to buy expanded offerings of bikes, fitness equipment, and snow sports apparel and hardgoods online at www.sportchalet.com and have their order seamlessly fulfilled by the vendor. The company expects to continue to grow the assortment of vendors and product categories using this new drop ship functionality.

December 7, 2012
Sporting goods chain offers underwater Christmas with Santa

Santa Claus is coming to Sport Chalet, a sporting goods retailer, to take photos with everyone, young and old, under water.

LA CANADA, Calif. — Santa Claus is coming to Sport Chalet, a sporting goods retailer, to take photos with everyone, young and old, under water.

No experience is necessary for fans to pose with Santa, who will be at the store from noon to 6 p.m. Saturday, December 15. Sport Chalet dive experts will be on hand to assist Santa fans, who must be at least 10 years old to dive. Younger children need not despair, however, as they will be able to snorkel alongside St. Nick for their photo.

August 8, 2012
West Coast sports chain shows growth potential

With just 54 stores located throughout California, Arizona, Nevada and Utah, Sport Chalet may not appear to be much of a threat to the bigger sporting goods players, but with growing sales, particularly online, the specialty chain could prove to be something to watch out for.

LOS ANGELES — With just 54 stores located throughout California, Arizona, Nevada and Utah, Sport Chalet may not appear to be much of a threat to the bigger sporting goods players, but with growing sales, particularly online, the specialty chain could prove to be something to watch out for.