Content about Twitter

April 4, 2014

The American Red Cross has enhanced its ability to respond to disasters with support from Dell to open a new digital operations center in north Texas.

The American Red Cross has enhanced its ability to respond to disasters with support from Dell to open a new digital operations center in north Texas.

The Red Cross embraced social media in a big way in 2012 when it became apparent that Twitter, Facebook and other digital communication methods were the first place people turn when disasters strike. The relief organization opened the Red Cross Digital Operations Center roughly two years ago in Washington, D.C. with support from Dell and now the two are working together to open the north Texas location.

March 14, 2014

Sephora has launched Beauty Board, a social shopping platform designed to engage clients through beauty images. Users will be able to post, share, browse and shop Sephora's photo gallery directly on Sephora.com, the mobile site, iPhone and Android apps.

Sephora has launched Beauty Board, a social shopping platform designed to engage clients through beauty images. Users will be able to post, share, browse and shop Sephora's photo gallery directly on Sephora.com, the mobile site, iPhone and Android apps.

Users will also be able to upload photos, tag the products they use and give helpful tips on how they achieved the look.

February 18, 2014

More momentum for Pinterest and the emergence of social shopping are among the top social media trends that research and analytics firm Blueocean Market Intelligence predicts will impact the retail industry this year.

More momentum for Pinterest and the emergence of social shopping are among the top social media trends that research and analytics firm Blueocean Market Intelligence predicts will impact the retail industry this year.

The firm analyzed the online sales data of the nation’s top 100 retailers from September through December 2013 as part of an ongoing global study assessing the business impact of top retailers social media efforts in a report called, “Social Media Effectiveness Index for Retailers”

February 3, 2014

Facebook just reported record levels of user engagement along with fourth quarter sales and profits that blew away forecasts, but a new study offers a more measured view of the social media network’s longer term prospects.

Facebook just reported record levels of user engagement along with fourth quarter sales and profits that blew away forecasts, but a new study offers a more measured view of the social media network’s longer term prospects.

The director of the USC Annenberg Center for the Digital Future Jeffrey Coles and the research firm Bovitz conducted a survey last fall in which one third of respondents said they will be using Facebook less in five years.

January 23, 2014

Remember the Oscar Mayer Wienermobile? Well, the brand is offering a chance for people to “lease” the hot dog on wheels for eight hours via Twitter.

Remember the Oscar Mayer Wienermobile? Well, the brand is offering a chance for people to “lease” the hot dog on wheels for eight hours via Twitter.

Participants must use hashtag #Tweet2Lease, and one winner will be chosen to get chauffeured around town for eight hours on the Wienermobile by the vehicle's drivers, known as Hotdoggers.

January 23, 2014

Remember the Oscar Mayer Wienermobile? Well, the brand is offering a chance for people to “lease” the hot dog on wheels for eight hours via Twitter.

Remember the Oscar Mayer Wienermobile? Well, the brand is offering a chance for people to “lease” the hot dog on wheels for eight hours via Twitter.

Participants must use hashtag #Tweet2Lease, and one winner will be chosen to get chauffeured around town for eight hours on the Wienermobile by the vehicle's drivers, known as Hotdoggers.

January 20, 2014

Now that we know the two teams that are heading to Super Bowl XLVIII, Gillette is offering a chance for football fans to score last-minute tickets to the big game via Twitter.

Now that we know the two teams that are heading to Super Bowl XLVIII Sunday, Feb. 2, Gillette is offering a chance for football fans to score last-minute tickets to the big game via Twitter.

Linebacker Clay Matthews will announce one winner each day via his personal Twitter handle, @ClayMatthews52 between now and Jan. 24.

January 20, 2014

Now that we know the two teams that are heading to Super Bowl XLVIII, Gillette is offering a chance for football fans to score last-minute tickets to the big game via Twitter.

Now that we know the two teams that are heading to Super Bowl XLVIII Sunday, Feb. 2, Gillette is offering a chance for football fans to score last-minute tickets to the big game via Twitter.

Linebacker Clay Matthews will announce one winner each day via his personal Twitter handle, @ClayMatthews52 between now and Jan. 24.

January 13, 2014

Guess has unveiled a new mobile app for its customers powered by the MicroStrategy Alert Platform.

Guess has unveiled a new mobile app for its customers powered by the MicroStrategy Alert Platform.

The new Guess app, which is available simultaneously on Apple iOS and Android devices, offers a personalized high-interactivity loyalty channel between Guess and its customers through their mobile phones. It merges social loyalty with traditional loyalty by rewarding brand ambassador customers for extending Guess campaigns and promotions through their social networks (Facebook, Twitter, SMS, or email).

January 7, 2014

The nation’s largest arts and crafts retailer plans to go public this year and the launch of a new ecommerce platform that gives Michaels Stores long overdue online sales capabilities is a key element of its growth strategy.

The nation’s largest arts and crafts retailer plans to go public this year and the launch of a new ecommerce platform that gives Michaels Stores long overdue online sales capabilities is a key element of its growth strategy.

December 30, 2013

An IPO from payment processor Square and the widespread reality of same day delivery are a few of the technology-oriented predictions, offered by Fortune’s San Francisco-based writer JP Mangalindan.

An IPO from payment processor Square and the widespread reality of same day delivery are a few of the technology-oriented predictions, offered by Fortune’s San Francisco-based writer JP Mangalindan.

December 23, 2013

A 1,500-store market potential and an untapped online opportunity await Michaels Stores in 2014 as the retailer’s private equity owners look to sell a portion of their stake and return the nation’s largest arts and crafts retailer to public ownership.

A 1,500-store market potential and an untapped online opportunity await Michaels Stores in 2014 as the retailer’s private equity owners look to sell a portion of their stake and return the nation’s largest arts and crafts retailer to public ownership.
 

December 10, 2013

Jared is launching its "12 Days of Giveaways" sweepstakes for Facebook fans and Twitter followers now through Dec. 13. The campaign, introduced last year, gives customers the chance to enter to win daily prizes featuring brands available at Jared.

Jared is launching its "12 Days of Giveaways" sweepstakes for Facebook fans and Twitter followers now through Dec. 13. The campaign, introduced last year, gives customers the chance to enter to win daily prizes featuring brands available at Jared.

December 10, 2013

Jared is launching its "12 Days of Giveaways" sweepstakes for Facebook fans and Twitter followers now through Dec. 13. The campaign, introduced last year, gives customers the chance to enter to win daily prizes featuring brands available at Jared.

Jared is launching its "12 Days of Giveaways" sweepstakes for Facebook fans and Twitter followers now through Dec. 13. The campaign, introduced last year, gives customers the chance to enter to win daily prizes featuring brands available at Jared.

November 12, 2013

Shareable content, enhanced product images, live chat and improved search capabilities are among the key changes introduced Tuesday morning to the Toysrus.com and Babiesrus.com websites.

Shareable content, enhanced product images, live chat and improved search capabilities are among the key changes introduced Tuesday morning to the Toysrus.com and Babiesrus.com websites.

November 6, 2013

Target created A Bullseye View a little more than two years ago as an innovative digital platform to achieve a deeper level of engagement with those who have an interest in all things Target. Billed as a behind-the-scenes magazine, A Bullseye View was recently relaunched to incorporate new features and functionality to build upon its original mission. The corporate and social public relations team responsible for the initiative is led by Eric Hausman, who spoke recently with Target Supplier News about what’s different, why content rules and the role of brands in the publishing space.

Target created A Bullseye View a little more than two years ago as an innovative digital platform to achieve a deeper level of engagement with those who have an interest in all things Target. Billed as a behind-the-scenes magazine, A Bullseye View was recently relaunched to incorporate new features and functionality to build upon its original mission.

October 17, 2013

Twitter has hired Google advertising executive J.J. Hirschle to head retail as the company prepares to expand its business ahead of an initial public offering, according to Bloomberg.

Twitter has hired Google advertising executive J.J. Hirschle to head retail as the company prepares to expand its business ahead of an initial public offering, according to Bloomberg.

The article states that Hirschle will direct the team responsible for selling advertising products to retail companies. He starts his new role at Twitter Monday, Oct. 28.

Click here to read the entire Bloomberg report.

October 17, 2013

Twitter has hired Google advertising executive J.J. Hirschle to head retail as the company prepares to expand its business ahead of an initial public offering, according to Bloomberg.

Twitter has hired Google advertising executive J.J. Hirschle to head retail as the company prepares to expand its business ahead of an initial public offering, according to Bloomberg.

The article states that Hirschle will direct the team responsible for selling advertising products to retail companies. He starts his new role at Twitter Monday, Oct. 28.

Click here to read the entire Bloomberg report.

October 7, 2013

Folgers is leveraging social media for its latest ad campaign, called “The Best Part.” The interactive strategy encourages users of the brand to read and share positive news through social news feeds.

Folgers is leveraging social media for its latest ad campaign, called “The Best Part.” The interactive strategy encourages users of the brand to read and share positive news through social news feeds.

October 7, 2013

Folgers is leveraging social media for its latest ad campaign, called “The Best Part.” The interactive strategy encourages users of the brand to read and share positive news through social news feeds.

Folgers is leveraging social media for its latest ad campaign, called “The Best Part.” The interactive strategy encourages users of the brand to read and share positive news through social news feeds.

September 18, 2013

Duane Reade, a division of Walgreens, held a gala event at the chain’s flagship on Wall Street to mark its success on social media. The drugstore surpassed 1 million followers on Twitter.

Duane Reade, a division of Walgreens, held a gala event at the chain’s flagship on Wall Street to mark its success on social media. The drugstore surpassed 1 million followers on Twitter. 

From September 2012 to date, the regional retailer has organically grown its Twitter following by 6,709%, making it one of the fastest-growing accounts on Twitter year-over-year. With 1.1 million followers at latest count, the chain is believed to be the most followed retailer in the drug, food and mass arena.

September 18, 2013

Duane Reade, a division of Walgreens, held a gala event at the chain’s flagship on Wall Street to mark its success on social media. The drugstore surpassed 1 million followers on Twitter.

Duane Reade, a division of Walgreens, held a gala event at the chain’s flagship on Wall Street to mark its success on social media. The drugstore surpassed 1 million followers on Twitter. 

From September 2012 to date, the regional retailer has organically grown its Twitter following by 6,709%, making it one of the fastest-growing accounts on Twitter year-over-year. With 1.1 million followers at latest count, the chain is believed to be the most followed retailer in the drug, food and mass arena.

September 13, 2013

Twitter is going public and announced its intention to file for an IPO with a tweet.

Twitter is going public and announced its intention to file for an IPO with a tweet.

“We’ve confidentially submitted an S-1 to the SEC for a planned IPO,” stated the tweet. “This Tweet does not constitute an offer of any securities for sale.”

September 13, 2013

Twitter is going public and announced its intention to file for an IPO with a tweet.

Twitter is going public and announced its intention to file for an IPO with a tweet.

“We’ve confidentially submitted an S-1 to the SEC for a planned IPO,” stated the tweet. “This Tweet does not constitute an offer of any securities for sale.”

September 5, 2013

Online retailer 6pm.com turns six years on Sept. 6, and to mark the day, the brand is giving its loyal customers a reason to celebrate.

Online retailer 6pm.com turns six years on Sept. 6, and to mark the day, the brand is giving its loyal customers a reason to celebrate.

During the birthday celebration on Sept. 6, customers everywhere will be able to shop special deals and play party games for the chance to win prizes.