Content about Viacom

December 2, 2013

SodaStream International named veteran entertainment industry executive Scott Guthrie as regional general manager of the Americas reporting directly to CEO Daniel Birnbaum.

SodaStream International named veteran entertainment industry executive Scott Guthrie as regional general manager of the Americas reporting directly to CEO Daniel Birnbaum.

July 25, 2013

Nickelodeon has promoted Pamela Kaufman to the expanded role of CMO and president of the company’s consumer products. She will report to Cyma Zarghami, president of Nickelodeon Group.

NEW YORK — Nickelodeon has promoted Pamela Kaufman to the expanded role of CMO and president of the company’s consumer products. She will report to Cyma Zarghami, president of Nickelodeon Group.  

In her new role, Kaufman will oversee Nickelodeon's domestic consumer products business, encompassing merchandising and licensing for properties which include SpongeBob SquarePants, Teenage Mutant Ninja Turtles and Dora the Explorer.

May 29, 2013

Nickelodeon has launched a store within a store in Toys"R"Us Times Square. The Nick Shop is 1,000 sq. ft. and offers exclusive New York-branded products, such as kids and adult apparel, accessories, plush toys and home goods featuring Nickelodeon characters.

NEW YORK — Nickelodeon has launched a store within a store in Toys"R"Us Times Square. The Nick Shop is 1,000 sq. ft. and offers exclusive New York-branded products, such as kids and adult apparel, accessories, plush toys and home goods featuring Nickelodeon characters.

Merchandise showcasing Dora the Explorer, Bubble Guppies, Team Umizoomi, Winx Club, SpongeBob SquarePants and Teenage Mutant Ninja Turtles is priced from $5.99 to $49.99. The shop also has an assortment of Nickelodeon-branded toys, books and DVDs.