Content about Warner Bros.

May 13, 2013
Target gets in on superhero action

Target has become the latest retailer to get its geek on. The discount retailer has teamed up with Warner Bros. Consumer Products, in partnership with DC Entertainment, and will launch an extensive summer collection of exclusive Justice League merchandise.

MINNEAPOLIS — Target has become the latest retailer to get its geek on. The discount retailer has teamed up with Warner Bros. Consumer Products, in partnership with DC Entertainment, and will launch an extensive summer collection of exclusive Justice League merchandise. 

May 13, 2013
Target gets in on superhero action

Target has become the latest retailer to get its geek on. The discount retailer has teamed up with Warner Bros. Consumer Products, in partnership with DC Entertainment, and will launch an extensive summer collection of exclusive Justice League merchandise.

MINNEAPOLIS — Target has become the latest retailer to get its geek on. The discount retailer has teamed up with Warner Bros. Consumer Products, in partnership with DC Entertainment, and will launch an extensive summer collection of exclusive Justice League merchandise. 

May 7, 2013
Twizzlers flies with the Man of Steel

Twizzers candy is getting in on the Man of Steel hype and teaming up with Warner Bros. to offer fans a chance to remake themselves as the invincible one and win prizes.

HERSHEY, Pa. — Twizzlers candy is getting in on the Man of Steel hype and teaming up with Warner Bros. to offer fans a chance to remake themselves as the invincible one and win prizes.

Between now and July 6, participants can visit www.Facebook.com/Twizzlers to create and star in a personalized Man of Steel- inspired video. The custom video application called Create the Invincible You takes Facebook fans through a two-minute transformation that they can then share on social media sites.

May 7, 2013
Twizzlers flies with the Man of Steel

Twizzers candy is getting in on the Man of Steel hype and teaming up with Warner Bros. to offer fans a chance to remake themselves as the invincible one and win prizes.

HERSHEY, Pa. — Twizzlers candy is getting in on the Man of Steel hype and teaming up with Warner Bros. to offer fans a chance to remake themselves as the invincible one and win prizes.

Between now and July 6, participants can visit www.Facebook.com/Twizzlers to create and star in a personalized Man of Steel- inspired video. The custom video application called Create the Invincible You takes Facebook fans through a two-minute transformation that they can then share on social media sites.

April 24, 2013
Walmart makes super offer to consumers

Walmart has partnered with Warner Bros. to give its customers exclusive access to see "Man of Steel" in theaters nationwide before the film's official release.

BENTONVILLE, Ark., and BURBANK, Calif. — Walmart has partnered with Warner Bros. to give its customers exclusive access to see "Man of Steel" in theaters nationwide before the film's official release. 

April 24, 2013
Walmart makes super offer to consumers

Walmart has partnered with Warner Bros. to give its customers exclusive access to see "Man of Steel" in theaters nationwide before the film's official release.

BENTONVILLE, Ark., and BURBANK, Calif. — Walmart has partnered with Warner Bros. to give its customers exclusive access to see "Man of Steel" in theaters nationwide before the film's official release. 

February 13, 2013
Warner Bros. Consumer Products brings 'Oz' magic to life

Warner Bros. Consumer Products announced that Jazwares, USAopoly and Mattel are among the toy companies it has partnered with to create new products in honor of the 75th Anniversary of "The Wizard of Oz" in 2014.

BURBANK, Calif. — Warner Bros. Consumer Products announced that Jazwares, USAopoly and Mattel are among the toy companies it has partnered with to create new products in honor of the 75th Anniversary of "The Wizard of Oz" in 2014.

 

February 13, 2013
Warner Bros. Consumer Products brings 'Oz' magic to life

Warner Bros. Consumer Products announced that Jazwares, USAopoly and Mattel are among the toy companies it has partnered with to create new products in honor of the 75th Anniversary of "The Wizard of Oz" in 2014.

BURBANK, Calif. — Warner Bros. Consumer Products announced that Jazwares, USAopoly and Mattel are among the toy companies it has partnered with to create new products in honor of the 75th Anniversary of "The Wizard of Oz" in 2014.

 

March 14, 2012
Walmart gives new digital life to DVDs

Movie lovers can now access their favorite DVDs/Blu-ray films on their Internet-connected devices, thanks to a new program from Walmart and its streaming video service, Vudu.

LOS ANGELES — Movie lovers can now access their favorite DVDs/Blu-ray films on their Internet-connected devices, thanks to a new program from Walmart and its streaming video service, Vudu. 

February 14, 2011
Warner Bros. Consumer Products, Mattel develop Green Lantern toy line

Gearing up for the summer release of superhero flick Green Lantern, Warner Bros. Consumer Products is teaming up with licensee Mattel to help fans fight evil through a new branded toy line.

BURBANK, Calif. — Gearing up for the summer release of superhero flick Green Lantern, Warner Bros. Consumer Products is teaming up with licensee Mattel to help fans fight evil through a new branded toy line.

WBCP said Mattel will bring "Green Lantern" to life by producing the lineup, which includes:

  • The Green Lantern Ring Blast jet figure and vehicle;

  • The Green Lantern Battle Shifters figures;

  • The Green Lantern Movie Masters figures; and

January 25, 2011
Warner Bros. to light up Toy Fair with 'Green Lantern'

BURBANK, Calif. -- Warner Bros. Consumer Products announced that it is teaming up with a leading group of global licensees at Toy Fair in support of the Summer 2011 blockbuster film, Green Lantern, highlighted by DC Entertainment's master licensee, Mattel.  The June 17 release of Green Lantern from Warner Bros. Pictures, marks the live-action theatrical debut for the legendary comic super hero, the company reported.