Content about ambassadors

April 23, 2013
Saints quarterback a natural fit for Wrangler

Wrangler has drafted New Orleans Saints quarterback Drew Brees to endorse its denim brand.

GREENSBORO, N.C. — Wrangler has drafted New Orleans Saints quarterback Drew Brees to endorse its denim brand.

One of the most decorated and respected quarterbacks in the NFL, Brees joins Dale Earnhardt Jr. and Brett Favre as brand ambassadors. He will be featured in upcoming marketing campaigns, scheduled to launch in August.

June 11, 2012
Save-A-Lot looking for college interns to 'hit the road'

Save-A-Lot, a wholly owned subsidiary of Supervalu, on Monday launched a national search for a team of two interns to serve as brand ambassadors — or more aptly titled Road Scholars — for its 2012 Fuel Your Family Road Trip campaign.

ST. LOUIS — Save-A-Lot, a wholly owned subsidiary of Supervalu, on Monday launched a national search for a team of two interns to serve as brand ambassadors — or more aptly titled Road Scholars — for its 2012 Fuel Your Family Road Trip campaign.

The winning team will hit the road at the end of July for a four-week tour to 12 U.S. cities to personally bring the brand to consumers and help show people how Save-A-Lot can help families with savings of up to 40%, compared with traditional grocery stores.

August 10, 2011
Save-A-Lot hits the road for value promotion

Save-A-Lot, the hard-discount, limited-assortment grocery chain owned by Supervalu, on Tuesday dispatched two "brand ambassadors" on the Save-A-Lot Fuel Your Family Road Trip.

ST. LOUIS — Save-A-Lot, the hard-discount, limited-assortment grocery chain owned by Supervalu, on Tuesday dispatched two "brand ambassadors" on the Save-A-Lot Fuel Your Family Road Trip. The "Road Scholars" will make pitstops at Save-A-Lot locations in 10 cities between Aug. 7 and Aug. 28 to help raise awareness that Save-A-Lot can be the go-to source for affordable, high-quality food.

January 13, 2011
Bass fishing is back big time

Where Walmart goes consumer packaged goods companies follow, as is evident by the growing number of companies signing on or deepening their relationship with the FLW Outdoors fishing tournament sponsored by Walmart.

The Kellogg Company is continuing its sponsorship with a few new wrinkles.

Where Walmart goes consumer packaged goods companies follow, as is evident by the growing number of companies signing on or deepening their relationship with the FLW Outdoors fishing tournament sponsored by Walmart.