By now most consumers are at least somewhat familiar with the e-reader, namely Amazon's Kindle and Barnes & Noble's Nook, but there's another e-reader on the market and Borders is banking on the device to help boost its business.
ANN ARBOR, Mich. — By now most consumers are at least somewhat familiar with the e-reader, namely Amazon's Kindle and Barnes & Noble's Nook, but there's another e-reader on the market and Borders is banking on the device to help boost its business.
Barnes & Noble announced a strategic partnership with Books-A-Million, to bring its NOOK e-readers to Books-A-Million’s 229 stores as the company’s exclusive e-reading devices. The announcement marks the first partnership of its kind between two major bookselling retailers in the United States, Barnes & Noble reported.
NEW YORK - Barnes & Noble announced a strategic partnership with Books-A-Million, to bring its NOOK e-readers to Books-A-Million’s 229 stores as the company’s exclusive e-reading devices. The announcement marks the first partnership of its kind between two major bookselling retailers in the United States, Barnes & Noble reported.
